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Green Mountain Coffee Roasters, Inc.: SWOT Analysis & Company Profile
Business Review, Dec 2010, Pages: 25
Synopsis
Business Review’s Green Mountain Coffee Roasters, Inc. contains a company overview, key facts, locations and subsidiaries, news and events as well as a SWOT analysis of the company.
Summary
This SWOT Analysis company profile is a crucial resource for industry executives and anyone looking to quickly understand the key information concerning Green Mountain Coffee Roasters, Inc.’s business.
Business Review’s “Green Mountain Coffee Roasters, Inc. SWOT Analysis & Company Profile” reports utilize a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format.
Business Review strictly follows a standardized research methodology to ensure high levels of data quality and these characteristics guarantee a unique report.
Scope
- Examines and identifies key information and issues about (Green Mountain Coffee Roasters, Inc.) for business intelligence requirements
- Studies and presents Green Mountain Coffee Roasters, Inc.’s strengths, weaknesses, opportunities (growth potential) and threats (competition). Strategic and operational business information is objectively reported.
- The profile contains business operations, the company history, major products and services, prospects, key competitors, structure and key employees, locations and subsidiaries.
Reasons To Buy
- Quickly enhance your understanding of the company.
- Obtain details and analysis of the market and competitors as well as internal and external factors which could impact the industry.
- Increase business/sales activities by understanding your competitors’ businesses better.
- Recognize potential partnerships and suppliers.
- Obtain yearly profitability figures
Key Highlights
Green Mountain Coffee Roasters, Inc (GMCR) is one of the leading specialty coffee and coffee makers. The company sells over 200 whole bean and ground coffee selections; cocoa, teas and coffees in K-Cup portion packs; and other accessories. Under the Green Mountain Coffee Roasters and Newman’s Own Organics brands, the company sells more than 100 whole beans and ground coffee selections, high-quality coffees including single-origin, Fair Trade Certified, organic, flavored, limited edition and proprietary blends. Further, its patented and proprietary single-cup coffee and tea brewing systems are sold under the Keurig brand name. The company is headquartered at Vermont, the US.
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