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Britannia Industries Limited: SWOT Analysis & Company Profile
Business Review, Oct 2010, Pages: 22
Synopsis Business Review’s Britannia Industries Limited contains a company overview, key facts, locations and subsidiaries, news and events as well as a SWOT analysis of the company.
Summary This SWOT Analysis company profile is a crucial resource for industry executives and anyone looking to quickly understand the key information concerning Britannia Industries Limited’s business.
Business Review’s “Britannia Industries Limited SWOT Analysis & Company Profile” reports utilize a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format. Business Review strictly follows a standardized research methodology to ensure high levels of data quality and these characteristics guarantee a unique report.
Scope - Examines and identifies key information and issues about (Britannia Industries Limited) for business intelligence requirements - Studies and presents Britannia Industries Limited’s strengths, weaknesses, opportunities (growth potential) and threats (competition). Strategic and operational business information is objectively reported. - The profile contains business operations, the company history, major products and services, prospects, key competitors, structure and key employees, locations and subsidiaries.
Reasons To Buy - Quickly enhance your understanding of the company. - Obtain details and analysis of the market and competitors as well as internal and external factors which could impact the industry. - Increase business/sales activities by understanding your competitors’ businesses better. - Recognize potential partnerships and suppliers. - Obtain yearly profitability figures
Key Highlights Britannia Industries Limited (Britannia) is one of the leading bakery products manufacturers in India. The company, along with its subsidiaries, is engaged in the production and marketing of biscuits, breads, cakes, as well as dairy products such as cheese, butters and milk. These products are sold under the brand names of Good Day, Treat, 50-50, Pure Magic, Tiger, Milk Bikis, MarieGold, NutriChoice, Tiger Creams, and Berry Cherry among others. The company operates manufacturing plants in Mumbai, Kolkata, Delhi and Uttarakhand. Britannia has operations in India, Mauritius, United Arab Emirates and Sri Lanka. Britannia is headquartered in Kolkata, West Bengal, India.
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