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PSA Peugeot Citroen (UG) - Financial and Strategic SWOT Analysis Review
GlobalData, March 2012, Pages: 54
PSA Peugeot Citroen (UG) - Financial and Strategic SWOT Analysis Review
Summary
PSA Peugeot Citroen is a France-based manufacturer of light commercial vehicles and cars. Through its subsidiaries, it provides financial services, industrial logistics, automotive equipment and interior components, and others related products. The company operates its business under five divisions, namely, Automotive, Automotive Equipment through Faurecia Group, Transport & Logistics through Gefco Group, Finance through Banque PSA Finance and Other Businesses. The company operates four automotive R&D centers situated in La Garenne-Colombes, Velizy, Belchamp, and Carrieres in France. Its manufacturing sites are present across France, Argentina, Czech Republic, Italy, Spain, Russia, Brazil, Slovakia and China; component and casting plants located at France, Argentina, China and Brazil; and assembly sites at Bursa in Turkey and Tehran in Iran. PSA Peugeot Citroën is headquartered in Paris, France.
Over the past year, the company has been synonymous in increasing focus on its core business operations and launching new products and services. In this regard, the company sold Citer SA and its Spanish subsidiary Atesa to Enterprise Holdings. Over the year, the company established BMW Peugeot Citroen Electrification, a joint venture with BMW Group to manufacture electric powertrains. During 2012, the company aims to reduce its net debt, reduce operating costs, and continuously launch new cars.
PSA Peugeot Citroen Key Recent Developments
Oct 03, 2011: European OEMs To Develop Technical Reference For EV Charging Infrastructure
Sep 14, 2011: PSA Peugeot Citroen And GE Sign Cooperation Agreement For EV Project In France
Jul 26, 2011: PSA Peugeot-Citroen Uses Teijin Chemicals's Polycarbonate Resin For Plastic Glazing
Jul 24, 2011: IBIL And Peugeot To Jointly Offer Electric Vehicles And Charging Services In Homes
Jun 14, 2011: PSA Peugeot Citroen, Rennes Metropole, Brittany Region And Ille-et-Vilaine General Council Join Forces To Test EV Applications
This comprehensive SWOT profile of PSA Peugeot Citroen provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.
The profile contains critical company information including:
- Business description – A detailed description of the company’s operations and business divisions.
- Corporate strategy – Analyst’s summarization of the company’s business strategy.
- SWOT Analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
- Company history – Progression of key events associated with the company.
- Major products and services – A list of major products, services and brands of the company.
- Key competitors – A list of key competitors to the company.
- Key employees – A list of the key executives of the company.
- Executive biographies – A brief summary of the executives’ employment history.
- Key operational heads – A list of personnel heading key departments/functions.
- Important locations and subsidiaries – A list and contact details of key locations and subsidiaries of the company.
- Detailed financial ratios for the past five years – The latest financial ratios derived from the annual financial statements published by the company with 5 years history.
- Interim ratios for the last five interim periods – The latest financial ratios derived from the quarterly/semi-annual financial statements published by the company for 5 interims history.
Note: Some sections may be missing if data is unavailable for the company
Key benefits of buying this profile include:
You get detailed information about the company and its operations to identify potential customers and suppliers.
- The profile analyzes the company’s business structure, operations, major products and services, prospects, locations and subsidiaries, key executives and their biographies and key competitors.
Understand and respond to your competitors’ business structure and strategies, and capitalize on their weaknesses. Stay up to date on the major developments affecting the company.
- The company’s core strengths and weaknesses and areas of development or decline are analyzed and presented in the profile objectively. Recent developments in the company covered in the profile help you track important events.
Equip yourself with information that enables you to sharpen your strategies and transform your operations profitably.
- Opportunities that the company can explore and exploit are sized up and its growth potential assessed in the profile. Competitive and/or technological threats are highlighted.
Scout for potential investments and acquisition targets, with detailed insight into the companies’ strategic, financial and operational performance.
- Financial ratio presented for major public companies in the profile include the revenue trends, profitability, growth, margins and returns, liquidity and leverage, financial position and efficiency ratios.
Gain key insights into the company for academic or business research.
- Key elements such as SWOT analysis, corporate strategy and financial ratios and charts are incorporated in the profile to assist your academic or business research needs.
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