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BARRX Medical, Inc. - Strategic SWOT Analysis Review

GlobalData, Feb 2012, Pages: 22


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BARRX Medical, Inc. - Strategic SWOT Analysis Review

Summary

BARRX Medical, Inc. (BARRX) is a medical device company engaged in the development of solutions pertaining to the diagnosis of Barrett’s esophagus. The company uses its proprietary technology, the HALO system, which effectively treats and removes Barret’s esophagus. Its product offerings include HALOFLEX Energy Generator, a bipolar Radiofrequency (RF) Energy Generator designed to precisely control depth and uniformity of tissue ablation in the GI tract; HALO360 ablation system that uses a balloon-based electrode to ablate Barrett tissue circumferentially within the esophagus, and removes the diseased cells; and HALO90 ablation system, an electrode system that allows physicians to treat focal areas of diseased tissue. BARRX is committed to research and development in the treatment of Barrett's esophagus in order to improve the quality of life of patients diagnosed with this disease. The company is headquartered in California, the US.


On 5th January, 2012, Covidien Plc (Covidien) acquired the company. BARRX operates as a subsidiary of Covidien.

BARRX Medical, Inc. Key Recent Developments

Mar 10, 2011: Practice Guidelines Confirm Utility Of Endoscopic Radiofrequency Ablation For Treatment Of Barrett's Esophagus

GlobalData’s BARRX Medical, Inc. - Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.

Scope

- Business description – A detailed description of the company’s operations and business divisions.
- Corporate strategy – GlobalData’s summarization of the company’s business strategy.
- SWOT analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
- Company history – Progression of key events associated with the company.
- Major products and services – A list of major products, services and brands of the company.
- Key competitors – A list of key competitors to the company.
- Key employees – A list of the key executives of the company.
- Executive biographies – A brief summary of the executives’ employment history.
- Key operational heads – A list of personnel heading key departments/functions.
- Important locations and subsidiaries – A list of key locations and subsidiaries of the company, including contact details.
- Key manufacturing facilities – A list of key manufacturing facilities of the company.

Note: Some sections may be missing if data is unavailable for the company.

Reasons to Buy

- Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs.
- Identify potential customers and suppliers with this report’s analysis of the company’s business structure, operations, major products and services and business strategy.
- Understand and respond to your competitors’ business structure and strategies with GlobalData’s detailed SWOT analysis. In this, the company’s core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company.
- Examine potential investment and acquisition targets with this report’s detailed insight into the company’s strategic, business and operational performance.

Key Words

BARRX Medical, Inc., SWOT analysis, SWOT, Strengths, Weaknesses, Opportunities, Threats, Corporate Strategy, Overview, Key Manufacturing Facilities, Key Information, Overview, Business Description, Major Products and Services, Brands, History, Key Employees, Key Employee Biographies, Key Operational Heads, Locations And Subsidiaries, Competitors, Company Statement.



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