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Singapore Telecommunications Report Q1 2011
Business Monitor International, Jan 2011, Pages: 89
Singapore Telecommunications Report provides industry professionals and strategists, corporate analysts, telecommunication associations, government departments and regulatory bodies with independent forecasts and competitive intelligence on Slovakia's telecommunications industry.
Singapore’s telecoms operators continue to experience high subscriber growth in the quarter ended September 2010, outperforming their results in the previous quarter. According to regulatory body the Infocomm Development Authority (IDA), there was an all-time high net addition of 458,000 3G subscribers in the latest quarter, exceeding the previous record of 451,000 in June 2010. Due a highly competitive and mature industry, BMI believe operators will continue to offer more value-added services (VAS) to entice subscribers to sign-up. BMI forecasts 7.357mn mobile and 4.683mn 3G subscribers by end-2010, before increasing to 8.057mn and 6.945mn respectively in 2015.
M1 has entered Singapore’s pay-TV industry, challenging the well-established players StarHub and SingTel. SingTel has only started to erode StarHub's dominance in the sector after it secured the broadcast rights to show Barclays Premier League football matches for the 2010-2013 period. Although M1’s 1box service is only available as a value-added service that delivers content such as movies, music and games via the operator's broadband network and appears lightweight when compared to the extensive entertainment portfolio offered by SingTel and StarHub, BMI believe the venture into Singapore's pay-TV industry will enable M1 to offer exclusive content contracts once they expire, such as the highly-lucrative and sought after Barclays Premier League. Singapore's Media Development Authority (MDA) announced in March 2010 that pay-TV retailers will have to cross-carry content that each has acquired exclusively. This measure removes the need for multiple set top boxes and enables consumers to watch any exclusive channel through just one pay-TV provider.
Meanwhile, Alcatel-Lucent reported that positive results have been achieved in its ongoing Long-Term Evolution (LTE) trials with SingTel in November 2010. The LTE trials were intended to increase SingTel's understanding of the next-generation technology and help the company decide how LTE could best be implemented to suit the disparate operating environments across the group's Asian operations. However, BMI think that LTE is unlikely to be widely implemented in Singapore, as the 700/800MHz band was allocated for terrestrial broadcast services and the planned analogue TV switch-off - which will free up spectrum for use by wireless services - is unlikely to happen before 2015. Similarly, the 2.3GHz and 2.5GHz bands were allocated for the provision of wireless broadband access in 2005, but the spectrum rights will not expire until June 2015.
Singapore has risen to second position in BMI’s latest Business Environment Ratings for Asia-Pacific due to an improvement in the country’s Industry Rewards score and the lack of change in South Korea’s individual scores. Singapore remained among the strongest scorers in the region’s Country Rewards, Industry Risks and Country Risk variables, but its small population, which represents limited growth potential, is preventing Singapore from closing the gap to regional leader Japan.
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