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Western European Cards Database 2010
Datamonitor, Nov 2010, Pages: 39
The database is an invaluable resource for understanding the dynamics of this payment card market. In addition to fully standardized market data and forecasts, the database contains proprietary competitor and market level metrics including H1 2010 data, transactions by merchant category, product design and repayment behaviour for France, Germany, Italy, the Netherlands, Spain, Sweden and the UK.
Scope of the report:
- Compare markets for entry opportunities using our fully standardized data presented for detailed and quick and easy comparison of key metrics
- Optimise your strategy by benchmarking key players and looking at our proprietary survey data featuring product design and consumer card usage insight
- Build your forward plans using our forecasts for pay now, pay later and revolving credit cards markets to 2014
Highlights:
2009 saw a contraction in the European pay later card market but the segment is expected to recover in 2010 with growth rate of 4.6%. This compares to growth of 4.7% in pay now.
Consumers are continuing to migrate towards pay now cards for payments at merchants. The share of POS transactions in the total market grew from 44.4% in 2005 to 47.2% in 2009 and is expected to reach 47.5% in 2010.Rewards and loyalty incentives are becoming widespread in Europe with between one fifth and a quarter of credit cards featuring these benefits in Germany, Spain, Sweden, France and the UK.
Key questions answered:
- Which markets have the greatest future growth opportunity?
- What card products and features are available and how cards are used in different countries?
- Where should I target new products and services?
- Who has highest wallet share in the Europe?
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