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Call Centres & Integrated Marketing in Australia

IBISWorld, Jan 2012, Pages: 28


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The IBISWorld Call Centres & Integrated Marketing in Australia industry report covers firms that answer telephone calls and relay messages to clients. They also provide telemarketing services on a contract or fee basis for clients. Via telephone, industry players may promote a client’s products or services, take orders, solicit contributions and provide information to clients. Telemarketing companies never own the product or provide the service that they represent.


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