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Savory Snacks in Hong Kong - Market Forecast & Consumer Demographics
Datamonitor, Nov 2010, Pages: 92
Synopsis
Savory Snacks in Hong Kong – Market Forecast & Consumer Demographics is an information resource that quantifies the market and provides detailed insight into the consumption and usage demographics of the savory snacks industry in Hong Kong.
Introduction
Provides market value and volume estimates from 2004 to 2009 and forecasts from 2010 to 2014. Includes analysis of consumption and usage demographics for Hong Kong savory snacks products by splitting consumers by age, gender, income, status, urban/rural from 2004 to 2008. Also provides market share, brand share and distribution share of the market for 2008 and 2009.
Scope
- The savory snacks market consists of the nuts and seeds, other savory snacks, popcorn, potato chips, processed snacks.
- Market overview & forecast – overall Hong Kong savory snacks market value and volume data split by category
- Market shares –company share, brand share and distribution share for the savory snacks market in Hong Kong
- Savory snacks consumption and usage demographics –analysis of Consumer Demographics in the Hong Kong savory snacks market
Highlights
- In Hong Kong, 35-44 age group accounted for 22.8% share of the total savory snacks consumption in 2008.
- In Hong Kong, female gender accounted for 52.5% of the total savory snacks consumption in 2008.
- In Hong Kong, 35-44 age group accounted for 23.2% share of the total nuts and seeds consumption in 2008.
Reasons to Purchase
- Develop business strategies by understanding the quantitative trends within the savory snacks market in Hong Kong.
- Design effective marketing and sales strategies by identifying consumption and usage demographics for Hong Kong savory snacks products
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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