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Sub Saharan Africa Network Convergence Market
Frost & Sullivan, Dec 2010, Pages: 94
This research service presents an analysis of the network convergence market in selected countries in the sub Saharan African region. The study covers the convergence of fixed and mobile network platforms as well convergence of voice, broadband and IPTV services to form dual-play, triple-play and quadruple-play services. It highlights key opportunities arising from convergence and presents recommendations of the optimal paths for the migration of legacy ATM networks to converged IP based platforms. The study presents a forecast of the convergence market and key Market Engineering measurements such as the CAGR of dual-play subscribers.
This Frost & Sullivan research service titled Sub Saharan Africa Network Convergence Market provides an overview of the convergence roadmap for fixed and mobile CSPs and market opportunities arising from converged networks and services. It identifies key market drivers and restraints as well as industry challenges, provides an overview of convergence adoption trends and quantifies the current and future growth of subscribers of converged services. It also examines the role of key vendors in providing network convergence solutions and provides strategic recommendations for the adoption of convergence.
Market Overview
Network Convergence Creates New Revenue Opportunities for CSPs
Convergence presents opportunities for overcoming declining revenues of voice only services and promoting usage of broadband data services, where the focus is currently on investments. Convergence turns networks into customer-centric services-oriented platforms that promote subscriber retention and revenue growth. Declining voice revenues due to price differentiation are pushing investments into broadband data services. This will promote convergence.
“The demand for converged services will grow in all market segments and will be driven by increasing broadband penetration,” notes the analyst of this research. “CSPs are investing in broadband data services to create new revenue sources to overcome declining voice ARPUs.” Broadband will support new services like TV and Web services that will be effectively marketed as converged products rather than individual services. These products will foster CSP competitiveness based on service differentiation.
CSPs should Prepare Networks to Meet Subscriber Demand for Rich Multimedia Services
Lack of concrete business models to support the adoption of convergence is likely to decline the migration to converged network platforms. CSPs in the region depend on mobile voice revenues and prefer to introduce independent services that will not influence income from voice. ”The lack of proven successful converged networks and services business models for the sub Saharan Africa market means that independent service offerings are preferred by CSPs,” remarks the analyst. “Broadband data services are being introduced as separate subscriptions from voice; the same trend is expected for video services like mobile TV.” The motivation to migrate to IMS service control platforms for converged IP networks is hindered by the lack of business models that will ensure continued offering of niche services. This is true especially for circuit switched voice and SMS.
Gradual adoption of convergence will enable operators to seamlessly offer niche services and benefit from offering of new services bundled in enriched products to gain a competitive advantage in the market. CSPs need to take advantage of convergence to prepare their networks for subscriber demand for rich multimedia services that will overtake the demand for current niche products for both business and consumer segments. “They should ensure that investments in network infrastructure go towards build capacity for subscriber and service management, and data transport,” concludes the analyst. “This will position the networks appropriately for evolution to next generation networks (NGN).”
Market Sectors
Expert Frost & Sullivan analysts thoroughly examine the following end-user segments in this research:
- Consumer
- Business
Technology
The following technologies are covered in this research:
- IMS
- LTE
- WiMax
- ADSL
- FTTB
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