Global Smokeless Tobacco Market Report: 2010 Edition
Koncept Analytics, December 2010, Pages: 35
Although smoking continues to dominate the tobacco sales but the ever growing awareness about the health risks associated with it and health consciousness among the users has led to the development of several smokeless tobacco alternatives. The major markets of smokeless tobacco segment are the United States and Scandinavia, which mainly includes Sweden and Norway. The overall market growth for smokeless tobacco products is led by the growth in the US market. The US market for smokeless tobacco is forecasted to increase at a compounded annual growth rate of about 7% for the period spanning 2010 to 2012.
The leading smokeless tobacco product categories are snuff and snus, which provide promising growth opportunities for their manufacturers. The United States is the largest market for moist snuff and has increased manifold in the past 10 years. In addition, the Swedish snus market has also grown considerably in the light of increasing awareness of the benefits associated with the smokeless tobacco category in general, coupled with increased demand.
Sensing the people’s growing awareness about health factors in tobacco use, companies are following the path of innovation in developing new products in smokeless tobacco category. Companies are establishing new production bases at new geographical locations to feed and create more demand for smokeless tobacco options. Sales in smokeless tobacco products is getting a boost globally from several factors like social awareness about the health risks of smoking tobacco, and political recognition of the same. Governments worldwide are supporting restrictions on tobacco smoking and producers of smokeless tobacco products like snuff and snus are making increased efforts for more visibility and availability of their products. The smokeless tobacco products are not completely devoid of health hazards. Addiction, threat of oral cancer and other diseases continue to pose a challenge to the increasing use smokeless tobacco.
The report analyzes the global smokeless tobacco industry including its market size and geographical segmentation. The report also analyses the key trends, drivers and challenges of the market. Further, the report highlights the positioning and strategies of top smokeless tobacco manufacturers – Swedish Match, Altria and Reynolds American Inc.
By combining SPSS Inc.’s data integration and analysis capabilities with our relevant findings, we have predicted the future growth of the industry. We employed various significant variables that have an impact on this industry and created regression models with SPSS Base to determine the future direction of the industry. Before deploying the regression model, the relationship between several independent or predictor variables and the dependent variable was analyzed using standard SPSS output, including charts, tables and tests.
1. Overview of Smokeless Tobacco
1.1 Introduction
1.2 Types of Smokeless Tobacco
1.2.1 Chewing Tobacco
1.2.2 Snuff
1.2.3 Snus
2. Smokeless Tobacco Market
2.1 Global Market
Tobacco Product
Market Segments
2.2 Global Moist Snuff and Snus Market
2.3 Smokeless Tobacco Market by Regions
2.3.1 The United States
Snuff Market by Volume
Snuff Market Segments
Snus Market by Volume
2.3.2 Scandinavia
Sweden
Norway
3. Smokeless Tobacco - Market Dynamics
3.1 Key Trends
3.1.1 Continued Innovation Supports Organic Growth
3.1.2 New Smokeless Products Contribute to Decline in Smoking Rate
3.1.3 Geographical Expansion of the Smokeless Tobacco Sector
3.2 Industry Developments
3.2.1 Lifting of EU Ban on Exports of Swedish Snus
3.2.2 Launch of New Smokeless Tobacco with Refill Cartridges
3.2.3 Federal trade Commission Rescinds Regulations in Smokeless Tobacco
3.3 Growth Drivers
3.3.1 Decline in Industry Cigarette Volumes
3.3.2 Increase in Personal Income
3.4 Challenges
3.4.1 Health Risks Associated with Smokeless Tobacco
3.4.2 Regulatory Issues
4. Competitive Landscape of Smokeless Tobacco Market
4.1 Scandinavian Market
Sweden
Norway
4.2 US Market
5. Company Profiles
5.1 Altria Group Inc.
Company Overview
Key Financials
Business Strategies
Diversification Strategy
Cost Reduction Initiatives
5.2 Swedish Match
Company Overview
Key Financials
Business Strategies
Product Innovation
Market Expansion
5.3 Reynolds America Inc.
Company Overview
Key Financials
Business Strategies
Expansion of Manufacturing Capacity
Product Development
6. Market Outlook
6.1 Market Forecast
6.2 Forecast Methodology
6.2.1 Dependent and Independent Variables
6.2.2 Correlation Analysis
6.2.3 Regression Analysis
List of Charts
Production Process of Snuff
World Tobacco Leaf Production, 2003-2008
Segmentation of the Global Tobacco Market in Value, 2009
Top 3 Moist Snuff Brands Shipments to Retail, Q109-Q310
The US Moist Snuff Market Volumes, 2000-2009
US Snuff Market by Segments, 2000-2009
The US market for Swedish Snus, 2008-2009
Scandinavian Snus Market Volumes, 2006-2013E
Sale of Snus in Sweden, 2000-2009
US Moist Snuff Brand Shares, December 2009
Industry Cigarette Volume Trend, 2004-2010E
Leading Players in the Swedish Snus Market, October-November 2009
Leading Players in the Norwegian Snus Market, October-November 2009
Competition in the US Snuff Market, October 2010
Altria’s Revenue Share by Business Segments, 2009
Altria Group Inc.’s Revenues, 2006-2009
Swedish Match AB’s Revenue Share by Business Segments, 2009
Swedish Match AB’s Revenues, 2005-2009
Reynold America Inc.’s Revenue Share by Business Segments, 2009
Reynold America Inc.’s Revenues, 2005-2009
US Smokeless Tobacco Market Sales Forecast, 2008 – 2012F
List of Tables
Snus Market of Sweden and Norway, September 2010
Swedish Snus Value and Volume Market Shares, August-September 2010
Growth in Market Share of Leading Brands of Swedish Match, 2008-2009
Smokeless Products Shipment Volume, 2008 & 2009
Dependent & Independent Variables (2004– 2009)
Correlation Matrix
Model Summary – Coefficient of Determination
Regression Coefficients Output
Altria Group Inc.
Swedish Match
Reynolds America Inc.
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