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The New Zealand Packaging Industry - Market Opportunities and Entry Strategies, Analyses and Forecasts to 2015
iCD Research, February 2011, Pages: 142
Synopsis
- Top level overview of the New Zealand packaging industry
- A breakdown of the New Zealand packaging industry by segments such as paper and board, flexible plastic, rigid plastic, metal and glass
- Details of top companies active across the packaging industry in New Zealand
- Emerging trends and opportunities in the New Zealand packaging industry during 2010
Summary
This report offers insights into market opportunities and entry strategies adopted to gain market share in the New Zealand packaging industry. In particular, it offers in-depth analysis of the following:
- Market Opportunity and Attractiveness: Detailed analysis of current market size and growth expectations during 2010–15. It highlights key drivers to help understand growth dynamics. It also benchmarks the industry segments against key global markets and provides detailed understanding of emerging opportunities in specific areas.
- Procurement Dynamics: Trend analysis of exports and imports of packaging material, along with their implications and impact on the New Zealand packaging industry.
- Industry Structure: Five forces analysis to understand various power centers in the individual industry segments and how they are likely to develop in the medium term.
- Competitive Landscape: Analysis of key companies in the public and private sectors of the New Zealand packaging industry.
- Market Entry Strategy: Analysis of possible ways to enter the market along with an understanding of how existing operators have achieved this, including key contracts, alliances, and strategic initiatives.
- Business environment and country risk: a range of drivers at country level, assessing business environment and country risk. It covers historical and forecast values for a range of indicators, evaluating business confidence, economic performance, infrastructure quality and availability, labor force, demographics, and political and social risk.
Scope
- Analysis of packaging industry market size from 2006 through 2010 and forecasts till 2015
- Analysis of market size and production trend by paper and board, flexible plastic, rigid plastic, metal, and glass packaging segments
- Packaging equipment market size and forecast
- End use market dynamics
- Benchmarking with key global markets
- Market opportunities
- Packaging material import and export dynamics
- Industry dynamics: Five forces analysis of paper and board; flexible plastic; rigid plastic; metal; and glass packaging segments
- Market entry strategy
- Competitive landscape and strategic insights
- Business environment and country risk
Reasons to buy
- Gain insight into the New Zealand packaging industry with current, historic and forecast period market size details of paper and board, flexible plastic, rigid plastic, metal and glass packaging segments
- Get insight on market opportunity and attractiveness
- Get insight on industry import and export dynamics
- Gain insight on industry structure
- Gain insight into the regulations governing the New Zealand packaging industry and the potential market entry strategies with an expert analysis of the competitive structure
- Identify top companies of the New Zealand packaging industry along with profiles on those companies
Key Highlights
The New Zealand packaging industry is dominated by the paper and board packaging category, which is the key material used in packaging for the food and beverage industry. Exports of food and beverages account for a significant share of the demand for packaging materials in the country. Despite a decline in the GDP (gross domestic product) of the country at constant prices of 1.6% in 2009, and an increase in the unemployment rate from 4.2% in 2008 to 5.9% in 2009, the packaging industry continued to grow throughout the global financial crisis, recording an increase in both domestic consumption and exports.
1 Introduction
1.1 About this report
1.2 Definitions
1.3 Methodology
1.3.1 Secondary research
1.3.2 Primary research
1.3.3 Conventions
1.4 About ICD Packaging Research Center
2 Executive Summary
3 Market Attractiveness and Emerging Opportunities
3.1 Packaging Material Market Size and Forecast
3.1.1 New Zealand packaging industry is expected to grow at a CAGR of 3.96% during forecast period
3.1.2 Increasing exports of food items drive growth of packaging industry
3.2 Market Share and Production Trend Analysis by Category
3.2.1 Paper and board packaging market to reach a value of US$0.8 billion by 2015
3.2.2 Steady growth is expected for flexible plastic category
3.2.3 Rigid plastic packaging expected to account for 16.7% of the packaging industry value
3.2.4 Metal packaging expected to be the second largest category, with a market value of US$0.3 billion in 2015
3.2.5 Glass packaging category set to record 4.18% CAGR during forecast period
3.3 Packaging Machinery Market Size and Forecast
3.3.1 Focus on green packaging and improved recycling rates expected to support packaging machinery market in the long-term
3.4 Benchmarking with Key Global Markets
3.4.1 Compared to the developed markets of Western Europe and the US, New Zealand’s packaging industry value remains low
3.4.2 High packaging per capita expenditure led to top 10 ranking
3.4.3 Paper and board – Valued at US$0.6 billion in 2010, New Zealand holds marginal share of global market
3.4.4 Flexible plastic packaging - US, China and Japan account for 31.6% of the global market, while New Zealand’s share remains low
3.4.5 Rigid plastic packaging - New Zealand has small share of the global rigid plastic packaging market
3.4.6 Metal - New Zealand holds only marginal share of the global market compared to top 15 countries
3.4.7 Glass - New Zealand holds low share of the global glass packaging market
3.5 End-User Market Dynamics
3.5.1 Accelerating export demand for food and dairy products will drive growth of packaging industry
3.5.2 Aging population set to increase value of pharmaceutical industry
3.5.3 Increasing eco-friendly measures encourage green packaging
3.6 Market Opportunities: Key Trends and Drivers
3.6.1 Positive economic forecasts expected to support packaging industry
3.6.2 Expansion of domestic retail industry will benefit the domestic packaging industry
4 Packaging Import and Export Market Dynamics
4.1 Import-Export Dynamics of Packaging Material
4.1.1 Plastic packaging material trade indicates a decline in imports and exports in 2009
4.1.2 Demand for paper and board packaging material is likely to return to 2008 levels
4.1.3 Metal packaging imports to grow with increase in domestic demand
4.1.4 Demand for glass packaging from dairy and alcoholic beverages sector
4.2 Import-Export Dynamics of Packaging Machinery
4.2.1 Food and beverage industry accounts for largest share of packaging machinery imports
4.2.2 Imports of packaging equipment set to grow at a CAGR of 2.5% during forecast period
5 Industry Dynamics: Five Forces Analysis
5.1 Five Forces Analysis: Paper and Board
5.1.1 Bargaining power of supplier: low
5.1.2 Bargaining power of buyer: low to medium
5.1.3 Barrier to entry: low to medium
5.1.4 Intensity of rivalry: medium to high
5.1.5 Threat of substitution: low
5.2 Five Forces Analysis: Flexible Plastic Packaging
5.2.1 Bargaining power of supplier: low to medium
5.2.2 Bargaining power of buyer: medium
5.2.3 Barrier to entry: low to medium
5.2.4 Intensity of rivalry: medium to high
5.2.5 Threat of substitution: medium
5.3 Five Forces Analysis: Rigid Plastic Packaging
5.3.1 Bargaining power of supplier: low to medium
5.3.2 Bargaining power of buyer: medium
5.3.3 Barrier to entry: low to medium
5.3.4 Intensity of rivalry: high
5.3.5 Threat of substitution: low
5.4 Five Forces Analysis: Metal Packaging
5.4.1 Bargaining power of supplier: medium to high
5.4.2 Bargaining power of buyer: medium to low
5.4.3 Barrier to entry: medium
5.4.4 Intensity of rivalry: medium
5.4.5 Threat of substitution: medium
5.5 Five Forces Analysis: Glass Packaging
5.5.1 Bargaining power of supplier: high
5.5.2 Bargaining power of buyer: medium
5.5.3 Barrier to entry: medium to high
5.5.4 Intensity of rivalry: low
5.5.5 Threat of substitution: medium
6 Market Entry Strategy
6.1 Market Regulation
6.2 Market Entry Route
6.3 Key Challenges
6.3.1 Increase in unemployment could have a negative impact on existing retailers
6.3.2 Government regulations to curtail packaging waste
7 Competitive Landscape and Strategic Insights
7.1 Competitive Landscape: Overview
7.1.1 Competitive landscape dominated by foreign companies in each category
7.2 Key Foreign Companies
7.2.1 Amcor Limited: overview
7.2.2 Amcor Limited: recent announcements and strategic initiatives
7.2.3 Amcor Limited: products and services
7.2.4 Amcor Limited: alliances
7.2.5 Amcor Limited: financial analysis
7.2.6 Owens-Illinois: overview
7.2.7 Owens-Illinois: recent announcements and strategic initiatives
7.2.8 Owens-Illinois: products and services
7.2.9 Owens-Illinois: alliances
7.2.10 Owens-Illinois: financial analysis
7.2.11 Huhtamaki Limited: overview
7.2.12 Huhtamaki Limited: recent announcements and strategic initiatives
7.2.13 Huhtamaki Limited: products and services
7.2.14 Huhtamaki Limited: alliances
7.2.15 Huhtamaki Limited: financial analysis
7.2.16 National Can Industries Packaging: overview
7.2.17 National Can Industries Packaging: recent announcements and strategic initiatives
7.2.18 National Can Industries Packaging: products and services
7.2.19 National Can Industries Packaging: alliances
7.2.20 National Can Industries Packaging: financial analysis
7.2.21 Sealed Air: overview
7.2.22 Sealed Air: recent announcements and strategic initiatives
7.2.23 Sealed Air: products and services
7.2.24 Sealed Air: alliances
7.2.25 Sealed Air: financial analysis
7.2.26 Bemis Flexible Packaging Australasia: overview
7.2.27 Bemis Flexible Packaging Australasia: recent announcements and strategic initiatives
7.2.28 Bemis Flexible Packaging Australasia: products and services
7.2.29 Bemis Flexible Packaging Australasia: alliances
7.2.30 Bemis Flexible Packaging Australasia: financial analysis
7.2.31 VisyPak Beverage Packaging: overview
7.2.32 VisyPak Beverage Packaging: recent announcements and strategic initiatives
7.2.33 VisyPak Beverage Packaging: products and services
7.2.34 VisyPak Beverage Packaging: alliances
7.2.35 VisyPak Beverage Packaging: financial analysis
7.2.36 Viscount Plastics Propriety Limited: overview
7.2.37 Viscount Plastics Propriety Limited: recent announcements and strategic initiatives
7.2.38 Viscount Plastics Propriety Limited: products and services
7.2.39 Viscount Plastics Propriety Limited: alliances
7.2.40 Viscount Plastics Propriety Limited: financial analysis
7.2.41 Impress New Zealand Holdings Limited: overview
7.2.42 Impress New Zealand Holdings Limited: recent announcements and strategic initiatives
7.2.43 Impress New Zealand Holdings Limited: products and services
7.2.44 Impress New Zealand Holdings Limited: alliances
7.2.45 Impress New Zealand Holdings Limited: financial analysis
7.3 Key Domestic Companies
7.3.1 ConPac Trading Limited: overview
7.3.2 ConPac Trading Limited: recent announcements and strategic initiatives
7.3.3 ConPac Trading Limited: products and services
7.3.4 ConPac Trading Limited: alliances
7.3.5 ConPac Trading Limited: financial analysis
7.3.6 Jarvis Trading Limited: overview
7.3.7 Jarvis Trading Limited: recent announcements and strategic initiatives
7.3.8 Jarvis Trading Limited: products and services
7.3.9 Jarvis Trading Limited: alliances
7.3.10 Jarvis Trading Limited: financial analysis
7.3.11 Boxkraft: overview
7.3.12 Boxkraft: recent announcements and strategic initiatives
7.3.13 Boxkraft: products and services
7.3.14 Boxkraft: alliances
7.3.15 Boxkraft: financial analysis
8 Business Environment and Country Risk
8.1 Business Confidence
8.1.1 Business confidence indicator
8.1.2 Market capitalization trend –The Wellington stock exchange (NZX), New Zealand
8.1.3 FDI inflows
8.1.4 Deployment of credit by sector
8.2 Economic Performance
8.2.1 GDP at constant prices (US dollars)
8.2.2 GDP per capita at constant prices (US dollars)
8.2.3 GDP at current prices (US dollars)
8.2.4 GDP per capita at current prices (US dollars)
8.2.5 GDP split by key segments
8.2.6 Agriculture net output at current prices (New Zealand dollars)
8.2.7 Agriculture net output at current prices (US dollars)
8.2.8 Agriculture net output at current prices as percentage of GDP
8.2.9 Manufacturing net output at current prices (New Zealand dollars)
8.2.10 Manufacturing net output at current prices (US dollars)
8.2.11 Manufacturing net output at current prices as percentage of GDP
8.2.12 Mining, manufacturing and utilities net output at current prices (New Zealand dollars)
8.2.13 Mining, manufacturing and utilities at current prices (US dollars)
8.2.14 Mining, manufacturing and utilities at current prices, as percentage of GDP
8.2.15 Construction net output at current prices (New Zealand dollars)
8.2.16 Construction net output at current prices, (US dollars)
8.2.17 Construction net output at current prices as a percentage of GDP
8.2.18 Crude steel production
8.2.19 Crude oil consumption
8.2.20 Inflation rate
8.2.21 Fiscal balance as a percentage of GDP
8.2.22 Current account balance as a percentage of GDP
8.2.23 Exports as a percentage of GDP
8.2.24 Imports as a percentage of GDP
8.2.25 Exports growth
8.2.26 Imports growth
8.2.27 External debt as a percentage of GDP
8.2.28 Annual average exchange rate US$–NZD
8.2.29 End of the period exchange rate US$–NZD
8.2.30 Debt service ratio
8.3 Infrastructure Quality and Availability
8.3.1 Total airports
8.3.2 Roadways & railways system
8.3.3 Automotive components exports trend
8.3.4 Automotive components imports trend
8.3.5 Passenger car penetration
8.3.6 Total installed capacity for electricity generation
8.3.7 Installed capacity for the generation of conventional thermal electricity
8.3.8 Electricity production
8.3.9 Installed capacity for the generation of hydro–electricity
8.3.10 Installed capacity for renewable electricity generation
8.3.11 Electricity consumption
8.3.12 Healthcare expenditure
8.3.13 Healthcare expenditure as percentage of GDP
8.3.14 Healthcare expenditure per capita
8.3.15 R&D expenditure as a percentage of GDP
8.3.16 Total internet subscribers
8.3.17 Broadband internet subscribers
8.3.18 Personal computer penetration rate
8.3.19 Mobile phone penetration rate
8.4 Labor Force
8.4.1 Labor force
8.4.2 Unemployment rate
8.5 Demographics
8.5.1 Annual disposable income
8.5.2 Annual per capita disposable income
8.5.3 Annual consumer expenditure on food
8.5.4 Annual Per Capita Consumer Expenditure on Food
8.5.5 Urban and rural population
8.5.6 Female percentage of population
8.5.7 Male percentage of population
8.5.8 Mean age of population
8.5.9 Median age of population
8.5.10 Population density
8.5.11 Age distribution of the total population
8.5.12 Age distribution of the male population
8.5.13 Age distribution of the female population
8.5.14 Number of households
8.6 Political and Social Risk
8.6.1 Political stability
8.6.2 Terrorism index
8.6.3 Transparency index
9 Appendix
9.1 Contact Us
9.2 About ICD Research
9.3 Disclaimer
List_of_Tables
Table 1: New Zealand Packaging Industry – Market Entry by Key Foreign Companies
List_of_Figures
Figure 1: New Zealand Packaging Industry Market Size and Forecast (US$ Billion), 2006–15
Figure 2: New Zealand Market Share by Sub–category Packaging Material, (%) 2010 and 2015
Figure 3: New Zealand Packaging Industry, Production and Consumption of Packaging Material 2008 (Thousand Tons)
Figure 4: New Zealand Packaging Machinery, Market Size and Forecast, 2006–15
Figure 5: New Zealand’s Benchmarking With Key Global Markets – Market Size 2010 Vs. 2015
Figure 6: Top Global Markets By Expected Future Growth of Packaging Industry (%), 2010 and 2015
Figure 7: Packaging Per Capita Spend By Key Countries, 2010 and 2015
Figure 8: New Zealand Paper and Board Packaging as Percentage of Global Paper and Board Packaging Market Size, 2010
Figure 9: New Zealand Flexible Plastic Packaging Market Size as Percentage of Global Flexible Plastic Packaging Market Size, 2010
Figure 10: New Zealand Rigid Plastic Packaging Market Size as Percentage of Global Rigid Plastic Packaging Market Size, 2010
Figure 11: New Zealand Metal Packaging Market Size as Percentage of Global Metal Packaging Market Size, 2010
Figure 12: New Zealand Glass Packaging as Percentage of Global Glass Packaging Market Size, 2010
Figure 13: New Zealand Packaging Consumption by End-Use Sector, 2010
Figure 14: New Zealand Export Trend of End Use Products (US$ Million), 2006–09
Figure 15: New Zealand’s Recycling of Packaging Material in 2008 and Packaging Accord Target (%), 2009
Figure 16: New Zealand Growth in GDP Per Capita and Packaging Consumption Per Capita (%), 2006–15
Figure 17: New Zealand Free Trade Agreements with Countries
Figure 18: New Zealand Number of Retail Outlets in 2008–09
Figure 19: New Zealand Total Retail Sales FY2006–10 (US$ Billion)
Figure 20: New Zealand Revenue Growth for Different End User Segments (US$ Billion), FY 2007–09
Figure 21: New Zealand Plastic Packaging Industry Export and Import Trend (US$ Million), 2006–09
Figure 22: New Zealand Paper and Board Packaging Industry Export and Import Trend (US$ Million), 2006–09
Figure 23: New Zealand Metal Packaging Material Exports and Imports, 2006–09
Figure 24: New Zealand Glass Packaging Material Exports and Imports, 2006–09
Figure 25: New Zealand Packaging Machinery Imports, 2006–15
Figure 26: New Zealand Packaging Industry Dynamics - Paper and Board Packaging
Figure 27: New Zealand Packaging Industry Dynamics - Flexible Plastic Packaging
Figure 28: New Zealand Packaging Industry Dynamics - Rigid Plastic Packaging
Figure 29: New Zealand Packaging Industry Dynamics - Metal Packaging
Figure 30: New Zealand Packaging Industry Dynamics - Glass Packaging
Figure 31: New Zealand Major Packaging Companies
Figure 32: The New Zealand Stock Exchange Market Capitalization trend (US$ Billion), 2003–09
Figure 33: New Zealand FDI Inflows (US$ Billion), 2003–09
Figure 34: New Zealand Deployment of Credit by Sector (US$ Billion), 2003–09
Figure 35: New Zealand GDP at Constant Prices (US$ Billion), 2003–15
Figure 36: New Zealand GDP Per Capita at Constant Prices (US$), 2003–15
Figure 37: New Zealand GDP at Current Prices (US$ Billion), 2003–15
Figure 38: New Zealand GDP Per Capita at Current Prices (US$), 2003–15
Figure 39: New Zealand GDP Split by Key Segments (%) 2003 and 2009
Figure 40: New Zealand Agriculture Net Output at Current Prices (NZD Billion), 2003–15
Figure 41: New Zealand Agriculture Net Output at Current Prices (US$ Billion), 2003–15
Figure 42: New Zealand Agriculture Net Output at Current Prices as a Percentage of GDP (%), 2003–15
Figure 43: New Zealand Manufacturing Net Output at Current Prices (NZD Billion), 2003–15
Figure 44: New Zealand Manufacturing Net Output at Current Prices (US$ Billion), 2003–15
Figure 45: New Zealand Manufacturing Net Output at Current Prices as a Percentage of GDP (%), 2003–15
Figure 46: New Zealand Mining, Manufacturing and Utilities Net Output at Current Prices (NZD Billion), 2003–15
Figure 47: New Zealand Mining, Manufacturing and Utilities Net Output at Current Prices (US$ Billion), 2003–15
Figure 48: New Zealand Mining, Manufacturing and Utilities Net Output at Current Prices as a percentage of GDP (%), 2003–15
Figure 49: New Zealand Construction Net Output at Current Prices (NZD Billion), 2003–15
Figure 50: New Zealand Construction Net Output at Current Prices (US$ Billion), 2003–15
Figure 51: New Zealand Construction Net Output at Current Prices as a Percentage of GDP (%), 2003–15
Figure 52: New Zealand Crude Steel Production (Million Metric Tons), 2003–15
Figure 53: New Zealand Crude Oil Consumption (Million Tons), 2003–15
Figure 54: New Zealand Inflation Rate (%), 2003–15
Figure 55: New Zealand Fiscal Balance as a Percentage of GDP(%), 2003–09
Figure 56: New Zealand Current Account Balance as a Percentage of GDP (%), 2003–09
Figure 57: New Zealand Exports as a Percentage of GDP (%), 2003–15
Figure 58: New Zealand Imports as a Percentage of GDP (%), 2003–15
Figure 59: New Zealand Exports Growth (%), 2003–15
Figure 60: New Zealand Imports Growth(%), 2003–15
Figure 61: New Zealand External Debt as a Percentage of GDP (%), 2003–09
Figure 62: New Zealand Annual Average Exchange Rate US$–NZD, 2003–09
Figure 63: New Zealand End of the Period Exchange Rate US$–NZD, 2003–09
Figure 64: New Zealand Debt Service Ratio, 2003-09
Figure 65: New Zealand Airports (Number of), 2009
Figure 66: New Zealand Roadways & Railways(Number of), 2009
Figure 67: New Zealand Automotive Components Exports (US$ Units ),2003–15
Figure 68: New Zealand Automotive Components Imports (US$ million), 2003–15
Figure 69: New Zealand Passenger Car Penetration (per 1000 people), 2003–15
Figure 70: New Zealand Total Installed Capacity for Electricity Generation (Million Kilowatts), 2003–15
Figure 71: New Zealand Installed Capacity for the Generation of Conventional Thermal Electricity (Million Kilowatts), 2003–15
Figure 72: New Zealand Electricity Production (Billion Kilowatts Hours), 2003–15
Figure 73: New Zealand Installed Capacity for the Generation of Hydro–electricity (Million Kilowatts), 2003–15
Figure 74: New Zealand Installed Capacity for the Generation of Renewable Electricity (Million Kilowatts), 2003–15
Figure 75: New Zealand Electricity Consumption (Billion Kilowatt Hours), 2003–15
Figure 76: New Zealand Healthcare Expenditure (US$ Billion), 2003–15
Figure 77: New Zealand Healthcare Expenditure as a Percentage of GDP (%), 2003–15
Figure 78: New Zealand Per Capita Healthcare Expenditure (US$), 2003–15
Figure 79: New Zealand R&D Expenditure as a percentage of GDP, 2003-2015
Figure 80: New Zealand Internet Subscriptions (Millions), 2003–15
Figure 81: New Zealand Broadband Internet Subscriptions (Million), 2003–15
Figure 82: New Zealand Personal Computer Penetration Rate (per 100 people), 2003–15
Figure 83: New Zealand Mobile Phone Penetration (%), 2003–15
Figure 84: New Zealand Size of Labor Force in 15–59 Age Group (Million), 2003–15
Figure 85: New Zealand Unemployment Rate (%), 2003–15
Figure 86: New Zealand Annual Disposable Income (US$ Billion), 2003–15
Figure 87: New Zealand Annual Per Capita Disposable Income (US$), 2003–15
Figure 88: New Zealand Consumer Expenditure on Food (US$ Billion), 2003–15
Figure 89: New Zealand Annual Per Capita Consumer Expenditure on Food, 2003-2015F
Figure 90: New Zealand Urban and Rural Population (%), 2003–15
Figure 91: New Zealand Female as Percentage of Population (%), 2003–15
Figure 92: New Zealand Male as Percentage of Population (%), 2003–15
Figure 93: New Zealand Mean Age of Population (Years), 2003–15
Figure 94: New Zealand Median Age of Population (Years), 2003–15
Figure 95: New Zealand Population Density (per Square Kilometer), 2003–15
Figure 96: New Zealand Population Distribution by Age (%), 2003–15
Figure 97: New Zealand Male Population Distribution by Age (%), 2003–15
Figure 98: New Zealand Female Population Distribution by Age (%), 2003–15
Figure 99: New Zealand Households, Number of (Million), 2003–15
Figure 100: Global Terrorism Heat Map, 2009
Figure 101: New Zealand Transparency Index, 2003–09
Amcor Limited, Owens-Illinois, Huhtamaki Limited, National Can Industries Packaging, Sealed Air, Bemis Flexible Packaging Australasia, VisyPak Beverage Packaging, Viscount Plastics Propriety Limited, Impress New Zealand Holdings Limited, ConPac Trading Limited, Jarvis Trading Limited, Boxkraft
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