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Body Care in Israel to 2014 (Skincare)
Datamonitor, Jan 2011, Pages: 35
Introduction
This databook provides key data and information on the Body Care in Israel (Skincare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights
-The body care category was valued at ILS253.2m ($70.6m) in 2009, representing a CAGR of 10.1% since 2004.
-By the end of 2014, the body care category will be worth ILS352.1m ($98.1m), with an expected CAGR of 6.8% between 2009 and 2014.
-The body care market volume totaled 8.7 million units in 2009, representing a CAGR of 8.9% since 2004.
-By the end of 2014, the body care market will total 11.4 million units, with an expected CAGR of 5.5% between 2009 and 2014.
-The body care market was led by mass body care (representing 66.8% of the total value), with premium body care accounting for the remaining 33.2% share.
-Ahava USA, Inc. is the market leader with a 23.7% share of the market.
Body Care in Israel (Skincare)
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
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