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Suncare in Mexico to 2014 (Skincare)

Datamonitor, January 2011, Pages: 34

Introduction

This databook provides key data and information on the Suncare in Mexico (Skincare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

-The suncare category was valued at MXN845.4m ($76m) in 2009, representing a CAGR of 6.8% since 2004.
-By the end of 2014, the suncare category will be worth MXN1,043.6m ($93.8m), with an expected CAGR of 4.3% between 2009 and 2014.
-The suncare market volume totaled 13.1 million units in 2009, representing a CAGR of 3.2% since 2004.
-By the end of 2014, the suncare market will total 14.4 million units, with an expected CAGR of 1.9% between 2009 and 2014.
-The suncare market was led by sun protection (representing 99.1% of the total value) followed by after-sun, with a 0.8% share. Self-tan accounts for the remaining 0.1% share.
-Schering-Plough Corporation is the market leader with a 25.7% share of the market.
Suncare in Mexico (Skincare)

-Design effective marketing and sales strategies by identifying key market categories and segments

-Identify key players within the market to plan lucrative M&A, partnerships and agreements



Chapter 1 Executive Summary
Summary category level: suncare

Chapter 2 Definition

Chapter 3 Category Analysis: Suncare
Value analysis (Mexican Peso), 2004-09
Value analysis (Mexican Peso), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 4 Macroeconomic Profile
Macroeconomic Indicators

Chapter 5 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research

LIST OF FIGURES
Figure 1: Suncare, Mexico, value by segment (MXNm), 2004-14
Figure 2: Suncare, Mexico, volume by segment (units, million), 2004-14
Figure 3: Suncare, Mexico, company share by value (%), 2008-09
Figure 4: Suncare, Mexico, distribution channels by value (%), 2008-09
Figure 5: Annual data review process

LIST OF TABLES
Table 1: Suncare category definitions
Table 2: Suncare distribution channels
Table 3: Suncare, Mexico, value by segment (MXNm), 2004-09
Table 4: Suncare, Mexico, value forecast by segment (MXNm), 2009-14
Table 5: Suncare, Mexico, value by segment ($m), 2004-09
Table 6: Suncare, Mexico, value forecast by segment ($m), 2009-14
Table 7: Suncare, Mexico, volume by segment (units, million), 2004-09
Table 8: Suncare, Mexico, volume forecast by segment (units, million), 2009-14
Table 9: Suncare, Mexico, brand share by value (%), 2008-09
Table 10: Suncare, Mexico, value by brand (MXNm), 2008-09
Table 11: Suncare, Mexico, company share by value (%), 2008-09
Table 12: Suncare, Mexico, value by company (MXNm), 2008-09
Table 13: Suncare, Mexico, distribution channels by value (%), 2008-09
Table 14: Suncare, Mexico, value by distribution channel (MXNm), 2008-09
Table 15: Suncare, Mexico, expenditure per capita (MXN), 2004-09
Table 16: Suncare, Mexico, forecast expenditure per capita (MXN), 2009-14
Table 17: Suncare, Mexico, expenditure per capita ($), 2004-09
Table 18: Suncare, Mexico, forecast expenditure per capita ($), 2009-14
Table 19: Suncare, Mexico, consumption per capita (units), 2004-09
Table 20: Suncare, Mexico, forecast consumption per capita (units), 2009-14
Table 21: Mexico population, by age group, 2004-09 (millions)
Table 22: Mexico population forecast, by age group, 2009-14 (millions)
Table 23: Mexico population, by gender, 2004-09 (millions)
Table 24: Mexico population forecast, by gender, 2009-14 (millions)
Table 25: Mexico nominal GDP, 2004-09 (MXNbn, nominal prices)
Table 26: Mexico nominal GDP forecast, 2009-14 (MXNbn, nominal prices)
Table 27: Mexico real GDP, 2004-09 (MXNbn, 2000 prices)
Table 28: Mexico real GDP forecast, 2009-14 (MXNbn, 2000 prices)
Table 29: Mexico real GDP, 2004-09 ($bn, 2000 prices)
Table 30: Mexico real GDP forecast, 2009-14 ($bn, 2000 prices)
Table 31: Mexico consumer price index, 2004-09 (2000=100)
Table 32: Mexico consumer price index, 2009-14 (2000=100)

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