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Depilatories in South Africa to 2014 (Skincare)
Datamonitor, Jan 2011, Pages: 31
Introduction
This databook provides key data and information on the Depilatories in South Africa (Skincare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights
-The depilatories category was valued at ZAR154.4m ($18.7m) in 2009, representing a CAGR of 10.2% since 2004.
-By the end of 2014, the depilatories category will be worth ZAR217.8m ($26.4m), with an expected CAGR of 7.1% between 2009 and 2014.
-The depilatories market volume totaled 5 million units in 2009, representing a CAGR of 5.4% since 2004.
-By the end of 2014, the depilatories market will total 5.6 million units, with an expected CAGR of 2.2% between 2009 and 2014.
-Reckitt Benckiser PLC is the market leader with a 48.5% share of the market.
Depilatories in South Africa (Skincare)
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
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