|
|
 |
|
Viewing report
|
|
|
|
Facial Care in Spain to 2014 (Skincare)
Datamonitor, Jan 2011, Pages: 40
Introduction
This databook provides key data and information on the Facial Care in Spain (Skincare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights
-The facial care category was valued at €641.3m ($939.5m) in 2009, representing a CAGR of 8.5% since 2004.
-By the end of 2014, the facial care category will be worth €891.4m ($1,305.8m), with an expected CAGR of 6.8% between 2009 and 2014.
-The facial care market volume totaled 57.2 million units in 2009, representing a CAGR of 5% since 2004.
-By the end of 2014, the facial care market will total 69.9 million units, with an expected CAGR of 4.1% between 2009 and 2014.
-The facial care market was led by other moisturizers (representing 57.3% of the total value) followed by anti-agers and cleansing wipes, with a 12.7% and 8.4% market share, respectively. Night cream, face mask and creams and gels form the next largest segments with a 5.1%, 4.2% and 3.5% market share, respectively. Pore strips, toner, fade cream and exfoliating scrubs constitute the remaining segments with a 2.8%, 2.6%, 2.3% and 1% market share, respectively.
-L'Oreal S.A. is the market leader with a 24.2% share of the market.
Facial Care in Spain (Skincare)
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
|
|
|
|
