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Sugar Confectionery in the Netherlands to 2014 (Confectionery)
Datamonitor, Jan 2011, Pages: 39
Introduction
This databook provides key data and information on the Sugar Confectionery in the Netherlands (Confectionery). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights
-The sugar confectionery category was valued at €614.8m ($900.6m) in 2009, representing a CAGR of 2.6% since 2004.
-By the end of 2014, the sugar confectionery category will be worth €692.8m ($1,014.8m), with an expected CAGR of 2.4% between 2009 and 2014.
-The sugar confectionery market volume totaled 91.2 million kg in 2009, representing a CAGR of 1% since 2004.
-By the end of 2014, the sugar confectionery market will total 95.6 million kg, with an expected CAGR of 1% between 2009 and 2014.
-The sugar confectionery market was led by other sugar confectionery (representing 35.2% of the total value) followed by gums & jellies and regular mints, with a 22.4% and 12.3% market share, respectively. Medicated confectionery, hard boiled sweets and caramels & toffees form the next largest segments with an 11.4%, 8.8% and 8.3% market share, respectively. Power mints accounts for the remaining 1.6% share.
-Leaf International B.V. is the market leader with a 33.4% share of the market.
Sugar Confectionery in the Netherlands (Confectionery)
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
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