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Global Sugar Confectionery to 2014 (Confectionery)
Datamonitor, Jan 2011, Pages: 27
Introduction
This databook provides key data and information on the Global Sugar Confectionery (Confectionery). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data -Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights
-The sugar confectionery category was valued at $52,103.6m in 2009, representing a CAGR of 3% since 2004. -By the end of 2014, the sugar confectionery category will be worth $59,880.1m, with an expected CAGR of 2.8% between 2009 and 2014. -The sugar confectionery market volume totaled 7,019.2 million kg in 2009, representing a CAGR of 2.3% since 2004. -By the end of 2014, the sugar confectionery market will total 7,778.1 million kg, with an expected CAGR of 2.1% between 2009 and 2014. -The sugar confectionery market was led by hard boiled sweets (representing 20.6% of the total value) followed by caramels & toffees and gums & jellies, with a 20.4% and 19.7% market share, respectively. Medicated confectionery, regular mints and other sugar confectionery form the next largest segments with a 14.5%, 10.2% and 9.4% market share, respectively. Power mints accounts for the remaining 5.1% share. Global Sugar Confectionery (Confectionery)
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
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