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Canned Fish and Seafood in Uruguay to 2013 (Canned Food)

Datamonitor, January 2011, Pages: 34

Introduction

This databook provides key data and information on the Canned Fish and Seafood in Uruguay (Canned Food). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

-The canned fish/seafood category was valued at UYU167.5m ($7.4m) in 2008, representing a CAGR of 3.5% since 2003.
-By the end of 2013, the canned fish/seafood category will be worth UYU194.5m ($8.6m), with an expected CAGR of 3% between 2008 and 2013.
-The canned fish/seafood market volume totaled 2.4 million kg in 2008, representing a CAGR of 4.1% since 2003.
-By the end of 2013, the canned fish/seafood market will total 2.8 million kg, with an expected CAGR of 3.5% between 2008 and 2013.
-The canned fish/seafood market was led by tuna (representing 43.2% of the total value) followed by mackerel, with a 31.5% share. Other canned fish/seafood accounts for the remaining 25.3% share.
-Arcor Group is the market leader with a 47.9% share of the market.
Canned Fish and Seafood in Uruguay (Canned Food)

-Design effective marketing and sales strategies by identifying key market categories and segments

-Identify key players within the market to plan lucrative M&A, partnerships and agreements



Chapter 1 Executive Summary
Summary category level: canned fish/seafood

Chapter 2 Definition

Chapter 3 Category Analysis: Canned Fish/Seafood
Value analysis (Uruguayan Peso), 2003-08
Value analysis (Uruguayan Peso), 2008-13
Value analysis (US dollars), 2003-08
Value analysis (US dollars), 2008-13
Volume analysis, 2003-08
Volume analysis, 2008-13
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 4 Macroeconomic Profile
Macroeconomic indicators

Chapter 5 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research

LIST OF FIGURES
Figure 1: Canned fish/seafood, Uruguay, value by segment (UYUm), 2003-13
Figure 2: Canned fish/seafood, Uruguay, category growth comparison, by value, 2003-13
Figure 3: Canned fish/seafood, Uruguay, volume by segment (kg, million), 2003-13
Figure 4: Canned fish/seafood, Uruguay, category growth comparison, by volume, 2003-13
Figure 5: Canned fish/seafood, Uruguay, company share by value (%), 2007-08
Figure 6: Canned fish/seafood, Uruguay, distribution channels by value (%), 2007-08
Figure 7: Annual data review process

LIST OF TABLES
Table 1: Canned fish/seafood category definitions
Table 2: Canned fish/seafood distribution channels
Table 3: Canned fish/seafood, Uruguay, value by segment (UYUm), 2003-08
Table 4: Canned fish/seafood, Uruguay, value forecast by segment (UYUm), 2008-13
Table 5: Canned fish/seafood, Uruguay, value by segment ($m), 2003-08
Table 6: Canned fish/seafood, Uruguay, value forecast by segment ($m), 2008-13
Table 7: Canned fish/seafood, Uruguay, volume by segment (kg, million), 2003-08
Table 8: Canned fish/seafood, Uruguay, volume forecast by segment (kg, million), 2008-13
Table 9: Canned fish/seafood, Uruguay, brand share by value (%), 2007-08
Table 10: Canned fish/seafood, Uruguay, value by brand (UYUm), 2007-08
Table 11: Canned fish/seafood, Uruguay, company share by value (%), 2007-08
Table 12: Canned fish/seafood, Uruguay, value by company (UYUm), 2007-08
Table 13: Canned fish/seafood, Uruguay, distribution channels by value (%), 2007-08
Table 14: Canned fish/seafood, Uruguay, value by distribution channel (UYUm), 2007-08
Table 15: Canned fish/seafood, Uruguay, expenditure per capita (UYU), 2003-08
Table 16: Canned fish/seafood, Uruguay, forecast expenditure per capita (UYU), 2008-13
Table 17: Canned fish/seafood, Uruguay, expenditure per capita ($), 2003-08
Table 18: Canned fish/seafood, Uruguay, forecast expenditure per capita ($), 2008-13
Table 19: Canned fish/seafood, Uruguay, consumption per capita (kg), 2003-08
Table 20: Canned fish/seafood, Uruguay, forecast consumption per capita (kg), 2008-13
Table 21: Uruguay population, by age group, 2003-08 (millions)
Table 22: Uruguay population forecast, by age group, 2008-13 (millions)
Table 23: Uruguay population, by gender, 2003-08 (millions)
Table 24: Uruguay population forecast, by gender, 2008-13 (millions)
Table 25: Uruguay nominal GDP, 2003-08 (UYUbn, nominal prices)
Table 26: Uruguay nominal GDP forecast, 2008-13 (UYUbn, nominal prices)
Table 27: Uruguay real GDP, 2003-08 (UYUbn, 2000 prices)
Table 28: Uruguay real GDP forecast, 2008-13 (UYUbn, 2000 prices)
Table 29: Uruguay real GDP, 2003-08 ($bn, 2000 prices)
Table 30: Uruguay real GDP forecast, 2008-13 ($bn, 2000 prices)
Table 31: Uruguay consumer price index, 2003-08 (2000=100)
Table 32: Uruguay consumer price index, 2008-13 (2000=100)

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