|
|
 |
|
Viewing report
|
|
|
|
Frozen Potato Products in Venezuela to 2013 (Frozen food)
Datamonitor, Jan 2011, Pages: 34
Introduction
This databook provides key data and information on the Frozen Potato Products in Venezuela (Frozen food). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
-Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights
-The frozen potato products category was valued at VEF47,874.8m ($22.3m) in 2008, representing a CAGR of 4.3% since 2003.
-By the end of 2013, the frozen potato products category will be worth VEF63,156.9m ($29.4m), with an expected CAGR of 5.7% between 2008 and 2013.
-The frozen potato products market volume totaled 12.8 million kg in 2008, representing a CAGR of 3.6% since 2003.
-By the end of 2013, the frozen potato products market will total 15.7 million kg, with an expected CAGR of 4.1% between 2008 and 2013.
-The frozen potato products market was led by French fries (representing 69.6% of the total value), with other frozen potato products accounting for the remaining 30.4% share.
-International de Desarrollo S.A (La Granja) is the market leader with a 34.1% share of the market.
Frozen Potato Products in Venezuela (Frozen food)
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
|
|
|
|
