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Frozen Vegetables in Venezuela to 2013 (Frozen food)
Datamonitor, Jan 2011, Pages: 31
Introduction
This databook provides key data and information on the Frozen Vegetables in Venezuela (Frozen food). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data -Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights
-The frozen vegetables category was valued at VEF19,091.2m ($8.9m) in 2008, representing a CAGR of 5.1% since 2003. -By the end of 2013, the frozen vegetables category will be worth VEF25,762.3m ($12m), with an expected CAGR of 6.2% between 2008 and 2013. -The frozen vegetables market volume totaled 7.7 million kg in 2008, representing a CAGR of 4.7% since 2003. -By the end of 2013, the frozen vegetables market will total 9 million kg, with an expected CAGR of 3.2% between 2008 and 2013. -International de Desarrollo S.A (La Granja) is the market leader with a 31.5% share of the market. Frozen Vegetables in Venezuela (Frozen food)
-Design effective marketing and sales strategies by identifying key market categories and segments
-Identify key players within the market to plan lucrative M&A, partnerships and agreements
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