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Open Text - Web Site Management

Ovum, Dec 2010, Pages: 13


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Introduction


The ever-changing nature of today’s business requirements means that website managers are always under pressure to deliver new content and website functionality. As a result, common editorial and administration tasks must be highly optimized, super efficient, and widely delegated.

Features and benefits


- Examines how organizations can effectively and efficiently manage and deliver information to web, mobile, and other media channels.
- Analyses the features and functions of Open Text Web Site Management and considers its web content management capabilities.
- Considers which business scenarios and IT envirnmnets represent a 'good fit' for Open Text Web Site Management and evaluates the vendor's strategy.

Highlights


- Open Text Web Site Management is suited to organizations of all sizes; especially those that are seeking to extend and enrich their web presence. The modular nature of this offering means that it can be implemented quickly and in a cost-effective manner that is commensurate with the business value it delivers.
- The creation of eye-catching and engaging websites can be time consuming and expensive, and so resource-constrained organizations will welcome Web Site Management’s ease-of-use and page editing capabilities.
- Open Text’s acquisition of Vignette in 2009 rounded-out the company’s enterprise content management portfolio very nicely, but also presents areas of overlap within the vendor's web content management portfolio.

Your key questions answered


- Examines the capabilities and business bennefits of web content management and web site management tools.
- Provides a solution overview of Open Text Web Site Management and analyses the product's capabilities and functionality.
- Examines Open Text's go-to-market strategy following the acquisition of Vignette in 2009, and considers the vendor's product roadmap.



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