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Air Treatment Products in Brazil

  • ID: 1541357
  • January 2015
  • Region: Brazil
  • 42 pages
  • Euromonitor International

Over the review period, the upgrade in purchasing power allowed consumers to switch from fans to other air treatment products and air conditioners, and within air conditioners from window devices to split systems. In addition, the northeast region, which is particularly sensitive to income growth, contributed massively to growth, as sales are not seasonal, with a year-round warm climate. As a result, the category posted an 11% volume CAGR over the review period.

The Air Treatment Products in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Air Purifiers, Cooling, Dehumidifiers, Humidifiers, Other Air Treatment Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Air Treatment Products market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown

AIR TREATMENT PRODUCTS IN BRAZIL

January 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Air Treatment Products by Category: Volume 2009-2014
Table 2 Sales of Air Treatment Products by Category: Value 2009-2014
Table 3 Sales of Air Treatment Products by Category: % Volume Growth 2009-2014
Table 4 Sales of Air Treatment Products by Category: % Value Growth 2009-2014
Table 5 NBO Company Shares of Air Treatment Products: % Volume 2010-2014
Table 6 LBN Brand Shares of Air Treatment Products: % Volume 2011-2014
Table 7 Forecast Sales of Air Treatment Products by Category: Volume 2014-2019
Table 8 Forecast Sales of Air Treatment Products by Category: Value 2014-2019
Table 9 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2014-2019
Table 10 Forecast Sales of Air Treatment Products by Category: % Value Growth 2014-2019
Britânia Eletrodomésticos SA in Consumer Appliances (brazil)
Strategic Direction
Key Facts
Summary 1 Britânia Eletrodomésticos SA: Key Facts
Company Background
Production
Summary 2 Britânia Eletrodomésticos SA: Production Statistics 2014
Competitive Positioning
Summary 3 Britânia Eletrodomésticos SA: Competitive Position 2014
Cesd Indústria E Comércio De Eletrodomésticos Ltda in Consumer Appliances (brazil)
Strategic Direction
Key Facts
Summary 4 CESD Indústria e Comércio de Eletrodomésticos Ltda: Key Facts
Company Background
Production
Summary 5 CESD Indústria e Comércio de Eletrodomésticos Ltda: Production Statistics 2014
Competitive Positioning
Summary 6 CESD Indústria e Comércio de Eletrodomésticos Ltda: Competitive Position 2014
Executive Summary
Growth of Consumers Appliance Is Driven by Small Appliances in 2014
2015 Fiscal Adjustment Threatens Maintenance of Tax Incentives
Polishop Takes A Step Further Into the Multichannel Approach
Small Appliances Continues To Perform Well Despite Brazil's Weakening Economy
Dishwashers Posts Strongest Performance of Sales Within Major Appliances
Key Trends and Developments
2015 Fiscal Adjustment Threatens Maintenance of Tax Incentives
Polishop Takes A Step Further Into the Multichannel Approach
Small Appliances Continues To Perform Well Despite Brazil's Weakening Economy
Dishwashers Posts the Strongest Performance of Sales Within Major Appliances
Market Indicators
Table 11 Household Penetration of Selected Total Stock Consumer Appliances by Category 2009-2014
Table 12 Replacement Cycles of Consumer Appliances by Category 2009-2014
Market Data
Table 13 Sales of Consumer Appliances by Category: Volume 2009-2014
Table 14 Sales of Consumer Appliances by Category: Value 2009-2014
Table 15 Sales of Consumer Appliances by Category: % Volume Growth 2009-2014
Table 16 Sales of Consumer Appliances by Category: % Value Growth 2009-2014
Table 17 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2009-2014
Table 18 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2009-2014
Table 19 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2009-2014
Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2009-2014
Table 21 Sales of Small Appliances by Category: Volume 2009-2014
Table 22 Sales of Small Appliances by Category: Value 2009-2014
Table 23 Sales of Small Appliances by Category: % Volume Growth 2009-2014
Table 24 Sales of Small Appliances by Category: % Value Growth 2009-2014
Table 25 NBO Company Shares of Major Appliances: % Volume 2010-2014
Table 26 LBN Brand Shares of Major Appliances: % Volume 2011-2014
Table 27 NBO Company Shares of Small Appliances: % Volume 2010-2014
Table 28 LBN Brand Shares of Small Appliances: % Volume 2011-2014
Table 29 Distribution of Major Appliances by Format: % Volume 2009-2014
Table 30 Distribution of Small Appliances by Format: % Volume 2009-2014
Table 31 Forecast Sales of Consumer Appliances by Category: Volume 2014-2019
Table 32 Forecast Sales of Consumer Appliances by Category: Value 2014-2019
Table 33 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2014-2019
Table 34 Forecast Sales of Consumer Appliances by Category: % Value Growth 2014-2019
Table 35 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2014-2019
Table 36 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2014-2019
Table 37 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2014-2019
Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2014-2019
Table 39 Forecast Sales of Small Appliances by Category: Volume 2014-2019
Table 40 Forecast Sales of Small Appliances by Category: Value 2014-2019
Table 41 Forecast Sales of Small Appliances by Category: % Volume Growth 2014-2019
Table 42 Forecast Sales of Small Appliances by Category: % Value Growth 2014-2019
Sources
Summary 7 Research Sources

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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