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ATM Cards In Romania
Euromonitor International, Nov 2011, Pages: 22
Romanians have gained more confidence in ATM machines, with the population now making over 214 million transactions per year. Curious as it may seem, many consumers continue to withdraw money from ATMs and pay cash for their everyday purchases instead of using their cards. There has been a significant focus on educating consumers to use their cards to pay for goods directly, but a cash culture continues to prevail in Romania. Because of poor financial literacy, the average cardholder does not...
The ATM Transactions in Romania report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Product coverage: Cash Transactions, Charge Card Transactions, Credit Card Transactions, Debit Transactions, Other Paper Payment Types, Pre-Paid Card Transactions, Store Card Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the ATM Transactions market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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