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Cider/perry - Singapore
Euromonitor International, Dec 2010, Pages: 34
There was a surge in interest in cider in 2008, and the wave of popularity continued into 2009, with many on-trade establishments increasing their range of ciders and aggressively raising awareness and appreciation of the cider brands. However, as the apple cider craze started to settle, pear became a natural extension in 2010. Brands like Magners and Bulmers, which had already appeared in Singapore in 2009, continued to launch their pear cider in addition to the existing apple cider in 2010.
The Cider/Perry in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Cider/Perry market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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