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Heating Appliances - Turkey Product Image

Heating Appliances - Turkey

  • ID: 1541583
  • December 2010
  • Region: Turkey
  • 52 pages
  • Euromonitor International

The ban on smoking in public places created high demand from bars and restaurants for heating appliances for outdoor area. This demand continued to grow in 2010. In order to provide a designated area to retain and attract smoking customers, bars and restaurants purchased heating appliances. As a result, retail volume and value sales of heating appliances increased strongly despite the economic downturn.

The Heating Appliances in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Air Purifiers, Blenders, Body Shavers, Breadmakers, Citrus Pressers, Coffee Machines, Coffee Mills, Convector Heaters, Cooling, Cylinder Vacuum Cleaners, Deep Fat Fryers, Dehumidifiers, Electric Blankets, Electric Fires, Electric Grills, Electric Steamers, Fan Heaters, READ MORE >

Heating Appliances in Turkey
Euromonitor International
December 2010
List of Contents and Tables
Executive Summary
Healthy Growth in 2010
Working Women Influence Consumer Appliances
Pay More Upfront for Major Appliances To Save on Bills
Fierce Competitive Landscape
Manufacturers Try To Limit Unit Price Increases
Key Trends and Developments
2010 Is A Year of Recovery
Convenience Is A Key Factor
Design Grows in Importance
Energy Saving Products Dominate
Retailer Expansion Intensifies the Competition
Market Indicators
Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2005-2010
Table 2 Replacement Cycles of Consumer Appliances by Category 2007-2010
Market Data
Table 3 Sales of Consumer Appliances by Category: Volume 2005-2010
Table 4 Sales of Consumer Appliances by Category: Value 2005-2010
Table 5 Sales of Consumer Appliances by Category: % Volume Growth 2005-2010
Table 6 Sales of Consumer Appliances by Category: % Value Growth 2005-2010
Table 7 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2005-2010
Table 8 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Value 2005-2010
Table 9 Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Volume Growth 2005-2010
Table 10 Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Value Growth 2005-2010
Table 11 Sales of Small Appliances by Category: Volume 2005-2010
Table 12 Sales of Small Appliances by Category: Value 2005-2010
Table 13 Sales of Small Appliances by Category: % Volume Growth 2005-2010
Table 14 Sales of Small Appliances by Category: % Value Growth 2005-2010
Table 15 Company Shares of Major Appliances 2006-2010
Table 16 Brand Shares of Major Appliances 2007-2010
Table 17 Company Shares of Small Appliances 2006-2010
Table 18 Brand Shares of Small Appliances 2007-2010
Table 19 Major Appliances by Distribution Format: % Breakdown 2005-2010
Table 20 Small Appliances by Distribution Format: % Breakdown 2005-2010
Table 21 Forecast Sales of Consumer Appliances by Category: Volume 2010-2015
Table 22 Forecast Sales of Consumer Appliances by Category: Value 2010-2015
Table 23 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2010-2015
Table 24 Forecast Sales of Consumer Appliances by Category: % Value Growth 2010-2015
Table 25 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2010-2015
Table 26 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: Value 2010-2015
Table 27 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Volume Growth 2010-2015
Table 28 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Value Growth 2010-2015
Table 29 Forecast Sales of Small Appliances by Category: Volume 2010-2015
Table 30 Forecast Sales of Small Appliances by Category: Value 2010-2015
Table 31 Forecast Sales of Small Appliances by Category: % Volume Growth 2010-2015
Table 32 Forecast Sales of Small Appliances by Category: % Value Growth 2010-2015
Definitions
Category and Subcategory Definitions
Distribution Definitions
Summary 1 Research Sources
Arçelik As
Strategic Direction
Key Facts
Summary 2 Arçelik AS: Key Facts
Summary 3 Arçelik AS: Operational Indicators
Company Background
Production
Summary 4 Arçelik AS: Production Statistics 2010
Competitive Positioning
Summary 5 Arçelik AS: Competitive Position 2010
Arzum Elektrikli Ev Aletleri San Ve Tic As
Strategic Direction
Key Facts
Summary 6 Arzum Elektrikli Ev Aletleri San ve Tic AS: Key Facts
Company Background
Production
Competitive Positioning
Summary 7 Arzum Elektrikli Ev Aletleri San ve Tic AS: Competitive Position 2010
Bsh Ev Aletleri Sanayi Ve Ticaret As
Strategic Direction
Key Facts
Summary 8 BSH Ev Aletleri Sanayi ve Ticaret AS: Key Facts
Summary 9 BSH Ev Aletleri Sanayi ve Ticaret AS: Operational Indicators
Company Background
Production
Summary 10 BSH Ev Aletleri Sanayi ve Ticaret AS: Production Statistics 2010
Competitive Positioning
Summary 11 BSH Ev Aletleri Sanayi ve Ticaret AS: Competitive Position 2010
Depa Elektronik San Ve Tic Ltd
Strategic Direction
Key Facts
Summary 12 Depa Elektronik San ve Tic Ltd: Key Facts
Company Background
Production
Summary 13 Depa Elektronik San ve Tic Ltd: Production Statistics 2010
Competitive Positioning
Summary 14 Depa Elektronik San ve Tic Ltd: Competitive Position 2010
Teknosa Ic Ve Dis Ticaret As
Strategic Direction
Key Facts
Summary 15 Teknosa Ic ve Dis Ticaret AS: Key Facts
Summary 16 Teknosa Ic ve Dis Ticaret AS: Operational Indicators
Internet Strategy
Company Background
Chart 1 Teknosa Ic ve Dis Ticaret AS: Teknosa in Istanbul
Private Label
Competitive Positioning
Summary 17 Teknosa Ic ve Dis Ticaret AS: Competitive Position 2010
Vestel Elektronik As
Strategic Direction
Key Facts
Summary 18 Vestel Elektronik AS: Key Facts
Summary 19 Vestel Elektronik AS: Operational Indicators
Company Background
Production
Summary 20 Vestel Elektronik AS: Production Statistics 2010
Competitive Positioning
Summary 21 Vestel Elektronik AS: Competitive Position 2010
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 33 Sales of Heating Appliances by Category: Volume 2005-2010
Table 34 Sales of Heating Appliances by Category: Value 2005-2010
Table 35 Sales of Heating Appliances by Category: % Volume Growth 2005-2010
Table 36 Sales of Heating Appliances by Category: % Value Growth 2005-2010
Table 37 Company Shares of Heating Appliances 2006-2010
Table 38 Brand Shares of Heating Appliances 2007-2010
Table 39 Forecast Sales of Heating Appliances by Category: Volume 2010-2015
Table 40 Forecast Sales of Heating Appliances by Category: Value 2010-2015
Table 41 Forecast Sales of Heating Appliances by Category: % Volume Growth 2010-2015
Table 42 Forecast Sales of Heating Appliances by Category: % Value Growth 2010-2015

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