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Microwaves in Hungary
Euromonitor International, April 2012, Pages: 52
Microwaves showed volume and current value sales declines for the fourth consecutive year in 2011. As was the case with cookers, the continuous decline in demand was largely due to a very high household penetration rate for these appliances. At the same time, the economic crisis lengthened replacement cycles, with financial pressures leading many households to postpone buying new microwaves while their older products were still working. Nonetheless, the decline in total volume sales in 2011 was...
The Microwaves in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Built-in Microwaves, Freestanding Microwaves.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Microwaves market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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