|
|
 |
|
Viewing report
|
|
|
|
Rtds/high-strength Premixes - Colombia
Euromonitor International, Dec 2010, Pages: 34
In Colombia, RTDs/high-strength premixes, except for malt-based products, are not appealing to consumers, and in spite of the efforts of some local producers or importers, many of the brands introduced during the review period, except for Smirnoff Ice, have not lasted. Consumers perceive these beverages to be sweet with low alcohol content and expensive compared with other alternatives such as beer or some spirits that can be purchased between a group of friends reducing the expense and having...
The RTDs/High-Strength Premixes in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: High-Strength Premixes, RTDs.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the RTDs/High-Strength Premixes market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
|
|
|
|
