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Technology Changes in Video Gaming: Does This Spell Doom for Retailers?

Euromonitor International, Dec 2010, Pages: 42


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This global briefing examines next-generation technological changes in the video games industry and how this will inevitably affect retailers. Current issues include the rise of e-tailers in the video games market and how store-based retailers should deal with this trend. The briefing also looks forward to examine how retailers are likely to be affected by potentially cataclysmic events from the emergence of the mobile phone gaming market to the disappearance of the pre-owned video games market.

The Technology Changes in Video Gaming: Does This Spell Doom for Retailers? global briefing offers an insight into the size and shape of the retailing industry, highlights emerging trends, their effects on retailing in markets around the world, on the development of channels and consumers’ shopping patterns. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market – be they the developments of new store types, the importance of non-store retailing, economic/lifestyle influences, private label or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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