Wine - Croatia

Euromonitor International, December 2010, Pages: 25

Wine in Croatia is traditionally considered an expensive consumer product, at least the bottled and industrially processed wine. Consequently, consumers have responded to declining incomes by making cutbacks in their bottled wine consumption. 2010 saw some easing-off as the bottom of the income curve should be reached somewhere in the year 2011.

The Wine in Croatia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Wine market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Wine in Croatia
Euromonitor International
December 2010
List of Contents and Tables
Executive Summary
the Decline in Sales Slows, Although Market Dynamics Remain Negative
Growing Consumer Demand for Standard Products
Changing Ownership Structure of Local Leaders
Supermarkets/hypermarkets Channel Profits From Consumer Price Awareness
Economic Recovery Expected As Early As 2011
Market Background
Legislation
Taxation and Duty Levies
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2010
Table 1 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2010
Table 2 Selling Margin of a Typical Beer Brand 2010 (Ožujsko)
Table 3 Selling Margin of a Typical Wine Brand 2010 (Vranac)
Table 4 Selling Margin of a Typical Spirits Brand 2009 (Vigor)
Operating Environment
Contraband/parallel Trade
Key New Product Launches
Current Impact
Summary 2 Key New Product Developments 2009-2010
Market Indicators
Table 5 Retail Consumer Expenditure on Alcoholic Drinks 2005-2010
Market Data
Table 6 Sales of Alcoholic Drinks by Category: Total Volume 2005-2010
Table 7 Sales of Alcoholic Drinks by Category: Total Value 2005-2010
Table 8 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2005-2010
Table 9 Sales of Alcoholic Drinks by Category: % Total Value Growth 2005-2010
Table 10 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Volume 2010
Table 11 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Value 2010
Table 12 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Volume 2010
Table 13 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Value 2010
Table 14 Company Shares of Alcoholic Drinks by Global Brand Owner 2006-2010
Table 15 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2010
Table 16 Off-trade Sales of Alcoholic Drinks by Category and Distribution Format: % Volume Analysis 2010
Table 17 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2010-2015
Table 18 Forecast Sales of Alcoholic Drinks by Category: Total Value 2010-2015
Table 19 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2010-2015
Table 20 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2010-2015
Definitions
Published Data Comparisons
Summary 3 Research Sources
Badel 1862 Dd
Strategic Direction
Key Facts
Summary 4 Badel 1862 dd: Key Facts
Summary 5 Badel 1862 dd: Operational Indicators
Company Background
Production
Summary 6 Badel 1862 dd: Production Statistics 2010
Competitive Positioning
Summary 7 Badel 1862 dd: Competitive Position 2010
Kutjevo Dd
Strategic Direction
Key Facts
Summary 8 Kutjevo dd: Key Facts
Summary 9 Kutjevo dd: Operational Indicators
Company Background
Production
Summary 10 Kutjevo dd: Production Statistics 2010
Osjecka Pivovara Doo
Strategic Direction
Key Facts
Summary 11 Osjecka Pivovara dd: Key Facts
Summary 12 Osjecka Pivovara dd: Operational Indicators
Company Background
Production
Summary 13 Osjecka Pivovara dd: Production Statistics 2010
Competitive Positioning
Summary 14 Osjecka Pivovara dd: Competitive Position 2010
Zagrebacka Pivovara Dd
Strategic Direction
Key Facts
Summary 15 Zagrebacka Pivovara dd: Key Facts
Summary 16 Zagrebacka Pivovara dd: Operational Indicators
Company Background
Production
Summary 17 Zagrebacka Pivovara dd: Production Statistics 2010
Competitive Positioning
Summary 18 Zagrebacka Pivovara dd: Competitive Position 2010
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 21 Sales of Wine by Category: Total Volume 2005-2010
Table 22 Sales of Wine by Category: Total Value 2005-2010
Table 23 Sales of Wine by Category: % Total Volume Growth 2005-2010
Table 24 Sales of Wine by Category: % Total Value Growth 2005-2010
Table 25 Sales of Wine by On-trade vs Off-trade Split: Volume 2005-2010
Table 26 Sales of Wine by On-trade vs Off-trade Split: Value 2005-2010
Table 27 Sales of Wine by On-trade vs Off-trade Split: % Volume Growth 2005-2010
Table 28 Sales of Wine by On-trade vs Off-trade Split: % Value Growth 2005-2010
Table 29 Wine Production, Imports and Exports: Total Volume 2004-2009
Table 30 Wine Exports by Country of Destination: Total Volume 2004-2009
Table 31 Wine Exports by Country of Destination: Total Value 2004-2009
Table 32 Wine Imports by Country of Origin: Total Volume 2004-2009
Table 33 Wine Imports by Country of Origin: Total Value 2004-2009
Table 34 Forecast Sales of Wine by Category: Total Volume 2010-2015
Table 35 Forecast Sales of Wine by Category: Total Value 2010-2015
Table 36 Forecast Sales of Wine by Category: % Total Volume Growth 2010-2015
Table 37 Forecast Sales of Wine by Category: % Total Value Growth 2010-2015

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