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Wine - Latvia
Euromonitor International, Dec 2010, Pages: 30
The wine drinking culture is still underdeveloped in Latvia, as the traditional drink remains beer. When the country entered the economic downturn, wine consumption in Latvia declined proportionally to consumer purchasing power. The number of celebrations and formal dinners decreased and the number of sophisticated wine consumers shrank as well. In 2010 wine consumption continued to drop which was caused both by low consumer purchasing power and thriving illicit trade.
The Wine in Latvia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Wine market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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