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Bottled Water - Indonesia

Euromonitor International, Jan 2011, Pages: 45


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Better economic conditions and higher health awareness promoted popularity of branded bottled water. Unbranded bottled water or those filled at unbranded refill stations are excluded from Euromonitor definitions of bottled water. Trust towards tap water continues to be low with environmental concerns widely publicised on mass media. The poor quality of tap water and the high cost of fuel to boil water also persuaded many consumers to opt for bottled water for at home and on-the-go consumption.

The Bottled Water in Indonesia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Bottled Water market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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