Coffee - Sweden

Pods represented a fairly small category in Sweden until 2009. Nespresso from Nestlé was the only available system until two new domestic systems were launched that year: one from OBH Nordica called Martello, and one from Empire called C3. Sales of these machines developed positively and spurred more companies to enter the pods category in 2010. Tassimo from Kraft Foods, Dolce Gusto from Nestlé and Lavazza’s Modo Mio system were all launched in 2010. Pods also became more easily available in...

The Coffee in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Fresh Coffee, Instant Coffee.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Coffee market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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Coffee in Sweden
Euromonitor International
January 2011
List of Contents and Tables
Executive Summary
Both Volume and Value Sales Increase
Fair Trade and Organic Products Increase
Coffee Producers Dominate Hot Drink Sales
Foodservice Channel Increases
Low But Continued Growth
Key Trends and Developments
Coffee Machines Influence Consumption
Double-digit Growth for Fair Trade and Organic
Coffee Shops Continue To Increase
Healthy Growth in Tea
Health and Wellness Issues Impact Sales
Market Data
Table 1 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2005-2010
Table 2 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2005-2010
Table 3 Retail Sales of Hot Drinks by Category: Volume 2005-2010
Table 4 Retail Sales of Hot Drinks by Category: Value 2005-2010
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2005-2010
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2005-2010
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2005-2010
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2005-2010
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2005-2010
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2005-2010
Table 11 Hot Drinks Company Shares by Retail Value 2006-2010
Table 12 Hot Drinks Brand Shares by Retail Value 2007-2010
Table 13 Penetration of Private Label by Category 2005-2010
Table 14 Sales of Hot Drinks by Distribution Format: % Analysis 2005-2010
Table 15 Sales of Hot Drinks by Category and Distribution Format: % Analysis 2010
Table 16 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2010-2015
Table 17 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2010-2015
Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2010-2015
Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2010-2015
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2010-2015
Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2010-2015
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2010-2015
Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2010-2015
Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2010-2015
Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2010-2015
Appendix
Production/import/export Data
Table 26 Imports of Hot Drinks by Sector 2001-2009
Definitions
Summary 1 Research Sources
Arvid Nordquist Hab
Strategic Direction
Key Facts
Summary 2 Arvid Nordquist HAB: Key Facts
Summary 3 Arvid Nordquist HAB: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Arvid Nordquist HAB: Competitive Position 2010
Friggs Ab
Strategic Direction
Key Facts
Summary 5 Friggs AB: Key Facts
Summary 6 Friggs AB: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Friggs AB: Competitive Position 2010
Kung Markatta Ab
Strategic Direction
Key Facts
Summary 8 Kung Markatta AB: Key Facts
Summary 9 Kung Markatta AB: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 Kung Markatta AB: Competitive Position 2010
Löfbergs Lila Ab
Strategic Direction
Key Facts
Summary 11 Löfbergs Lila AB: Key Facts
Summary 12 Löfbergs Lila AB: Operational Indicators
Company Background
Production
Summary 13 Löfbergs Lila AB: Production Statistics 2010
Competitive Positioning
Summary 14 Löfbergs Lila AB: Competitive Position 2010
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 27 Coffee Machine Sales: 2004-2010
Table 28 Retail Sales of Coffee by Category: Volume 2005-2010
Table 29 Retail Sales of Coffee by Category: Value 2005-2010
Table 30 Retail Sales of Coffee by Category: % Volume Growth 2005-2010
Table 31 Retail Sales of Coffee by Category: % Value Growth 2005-2010
Table 32 Fresh Ground Coffee: Standard Vs Pods 2005-2010
Table 33 Coffee Company Shares by Retail Value 2006-2010
Table 34 Coffee Brand Shares by Retail Value 2007-2010
Table 35 Forecast Retail Sales of Coffee by Category: Volume 2010-2015
Table 36 Forecast Retail Sales of Coffee by Category: Value 2010-2015
Table 37 Forecast Retail Sales of Coffee by Category: % Volume Growth 2010-2015
Table 38 Forecast Retail Sales of Coffee by Category: % Value Growth 2010-2015
Table 39 Fresh Ground Coffee: Forecast Standard Vs Pods 2010-2015