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Debit Cards in Switzerland
Euromonitor International, April 2012, Pages: 28
Cash transactions were still strongly favoured in Switzerland in 2011; however, debit cards continued to enjoy its popular image as a cash replacement. The convenience trend also played a significant role in the growth of popularity over the review period as many Swiss used their debit cards for both large and small transactions and also for the settlement of bills online.
The Debit Transactions in Switzerland report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Debit Transactions market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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