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DIY, Home Improvement and Garden Centres in Austria Product Image

DIY, Home Improvement and Garden Centres in Austria

  • ID: 1542422
  • May 2012
  • Region: Austria
  • 33 pages
  • Euromonitor International

While consumers were suffering from the credit crunch and could not invest in home improvement in 2010, they had more disposable income available in 2011. However, consumers remained concerned regarding possible inflation, motivating them to invest in their homes rather than potentially lose money on savings. As a result DIY, home improvement and garden centre sales experienced a peak year in 2011 with 1% current value terms growth to EUR8.3 billion.

The DIY, Home Improvement and Garden Centres in Austria report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the DIY, Home Improvement and Garden Centres market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown

DIY, HOME IMPROVEMENT AND GARDEN CENTRES IN AUSTRIA
Euromonitor International
May 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Channel Formats
Chart 1 DIY, Home Improvement and Garden Centres: Obi in Vienna
Channel Data
Table 1 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling Space 2006-2011
Table 2 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling Space: % Growth 2006-2011
Table 3 DIY, Home Improvement and Garden Centres Company Shares by Value 2007-2011
Table 4 DIY, Home Improvement and Garden Centres Brand Shares by Value 2008-2011
Table 5 DIY, Home Improvement and Garden Centres Brand Shares by Outlets 2008-2011
Table 6 DIY, Home Improvement and Garden Centres Brand Shares by Selling Space 2008-2011
Table 7 DIY, Home Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling Space 2011-2016
Table 8 DIY, Home Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling Space: % Growth 2011-2016
Baumax AG in Retailing (austria)
Strategic Direction
Key Facts
Summary 1 BauMax AG: Key Facts
Summary 2 BauMax AG: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 3 BauMax AG: Competitive Position 2011
Executive Summary
Strongest Performance for Retailing Industry Since Recession
Non-grocery Retailing Suffers From Consumer Shift To Internet
Regional Retail Chains Continue To Dominate
Modern Retail Formats To Drive Future Growth
Key Trends and Developments
Drop in Unemployment Rate Following Economic Recovery Benefits Retailing
Internet Retailing Booms
Government Regulation Conducive To Market Entry
Private Label Products Continue To Develop
Social Media Advertisements Become More Common
Growing Focus on Lifestyle Products Helps Lift Growth
Market Indicators
Table 9 Employment in Retailing 2006-2011
Market Data
Table 10 Sales in Retailing by Category: Value 2006-2011
Table 11 Sales in Retailing by Category: % Value Growth 2006-2011
Table 12 Sales in Retailing by Grocery vs Non-Grocery 2006-2011
Table 13 Sales in Store-Based Retailing by Category: Value 2006-2011
Table 14 Sales in Store-Based Retailing by Category: % Value Growth 2006-2011
Table 15 Sales in Non-Grocery Retailers by Category: Value 2006-2011
Table 16 Sales in Non-Grocery Retailers by Category: % Value Growth 2006-2011
Table 17 Sales in Non-store Retailing by Category: Value 2006-2011
Table 18 Sales in Non-store Retailing by Category: % Value Growth 2006-2011
Table 19 Retailing Company Shares: % Value 2007-2011
Table 20 Retailing Brand Shares: % Value 2008-2011
Table 21 Store-Based Retailing Company Shares: % Value 2007-2011
Table 22 Store-Based Retailing Brand Shares: % Value 2008-2011
Table 23 Non-Grocery Retailers Company Shares: % Value 2007-2011
Table 24 Non-Grocery Retailers Brand Shares: % Value 2008-2011
Table 25 Non-store Retailing Company Shares: % Value 2007-2011
Table 26 Non-store Retailing Brand Shares: % Value 2008-2011
Table 27 Forecast Sales in Retailing by Category: Value 2011-2016
Table 28 Forecast Sales in Retailing by Category: % Value Growth 2011-2016
Table 29 Forecast Sales in Store-Based Retailing by Category: Value 2011-2016
Table 30 Forecast Sales in Store-Based Retailing by Category: % Value Growth 2011-2016
Table 31 Forecast Sales in Non-Grocery Retailers by Category: Value 2011-2016
Table 32 Forecast Sales in Non-Grocery Retailers by Category: % Value Growth 2011-2016
Table 33 Forecast Sales in Non-store Retailing by Category: Value 2011-2016
Table 34 Forecast Sales in Non-store Retailing by Category: % Value Growth 2011-2016
Appendix
Operating Environment
Table 35 Shopping Centres/Malls: 2005-2011
Cash and Carry
Table 36 Cash and Carry: Sales Value 2006-2011
Table 37 Cash and Carry: Sales by National Brand Owner: Sales Value 2008-2011
Table 38 Cash and Carry: Number of Outlets by National Brand Owner: 2008-2011
Definitions
Sources
Summary 4 Research Sources

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Note: Product cover images may vary from those shown

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