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DIY, Home Improvement And Garden Centres In Italy
Euromonitor International, Jan 2012, Pages: 27
DIY, home improvement and garden centres achieved positive growth in terms of value sales in 2011, rising by 2%. One of the main reasons why this channel maintained its position is the cocooning trend, as consumers abstained from expensive foreign trips or purchases, and instead invested in their quality of life at home. Moreover, due to the rise in the unemployment rate and the resulting reduction in disposable incomes, many Italian consumers decided to save money by doing odd jobs themselves...
The DIY, Home Improvement and Garden Centres in Italy report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Chained Forecourt Retailers, Independent Forecourt Retailers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the DIY, Home Improvement and Garden Centres market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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