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Fruit/vegetable Juice - Denmark
Euromonitor International, Jan 2011, Pages: 40
Consumers are increasingly thinking twice before splashing out on premium-positioned and -priced juices. Habitual Danish juice consumers are not going to forego the key breakfast consumption occasion, even when their wallets are getting thinner, but they are actively evaluating the merits of and downgrading to cheaper juice alternatives.
The Fruit/Vegetable Juice in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: 100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Fruit/Vegetable Juice market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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