|
|
 |
|
Viewing report
|
|
|
|
Business Confidence in the Global Defense Supplier Industry in 2011–12: Industry Dynamics, Market Trends and Opportunities, and Demand and Expenditure Forecast
iCD Research, Feb 2011, Pages: 200
This report is the result of an extensive survey drawn from ICD Research’s exclusive panel of leading defense supplier industry companies. With a challenging year ahead, this report provides the reader with a definitive analysis of business confidence, and explores how opportunities and demand are set to change in 2011–12. Furthermore, this report not only grants access to the opinions and strategies of business decision makers and competitors, but also examines their actions surrounding business priorities. The report also provides access to information categorized by region, employee size, company type and sizes.
Scope
- The report is based on primary survey research conducted by ICD Research accessing its B2B panels comprised of senior purchase decision makers and leading supplier organizations
- Opinions and forward looking statements on sustainability management of over 129 industry executives are captured in our in-depth survey, of which 70% represent Directors, C-levels & Departmental Heads
- Identifies customer demand by region and company turnover
- Projects revenue growth and staff recruitment expectations in 2011–12
- Identifies top growth regions in order that companies can allocate their marketing activities and budgets effectively
- The geographical scope of the research is global – drawing on the activity and expectations of leading industry players across the Americas, Europe, Asia-Pacific and Africa & Middle East
- The report examines current practices and provides future expectations over the next 12-24 months
- The report provides qualitative analysis of key industry opportunities and threats and contains full survey results
- Analyzes changes to capital expenditure, marketing budgets, and expenditure on products and services
Reasons To Buy
- Drive revenues by understanding future product investment areas and growth regions by leading industry players
- Formulate effective sales & marketing strategies by identifying how budgets are changing and where spend will be directed to in the future
- Better promote your business by aligning your capabilities and business practices with your customers’ changing needs
- Secure stronger customer relationships by understanding the leading business concerns and changing strategies
- Predict how the industry will grow, consolidate and where it will stagnate
- Uncover the business outlook, key challenges and opportunities identified by suppliers and buyers in the industry
- Identify market specific growth opportunities
Product samples
A sample for this product is available. Please Login/Register to download this sample.
|
|
|
|
