|
|
 |
|
Viewing report
|
|
|
|
World IP Video Network Management Market
Frost & Sullivan, Dec 2010, Pages: 71
IP video network management can be defined as the process of ensuring the overall efficient management of the IP video through its transmission at the head-end, transport stream and edge of the network using monitoring and tracking products and solutions such as probes, analyzers and data-mining. This study focuses on the IP video management solutions in broadcast, cable, IPTV and other markets. In this study Frost & Sullivan evaluates the current state of the World IP video network management market and factors that will attribute to its growth in the future. Apart from market drivers and restraints, the study also includes
Research Overview
This Frost & Sullivan research service titled World IP Video Network Management Market provides an in-depth analysis of the market drivers and restraints, industry trends, and competitive environment in addition to the challenges and issues faced by market participants. In this research, Frost & Sullivan's expert analysts thoroughly examine the following sectors: probes, analyzers, and data mining. Cable, broadcast, Internet protocol TV (IPTV), and other end-user segments are also examined.
Market Overview
World IP Video Network Management Market Poised for More than 30.0 Percent Growth over the Next Five Years
Increasing adoption of IP as a means of content transmission coupled with the explosion in the amount of video content has impacted the IP video network management market positively. The ever-increasing expectations pertaining to quality from customers is compelling end-user segments - mainly cable, broadcasters, and IPTV- to deploy IP video network management solutions. Furthermore, the approaching complete digital transition across the world has been beneficial for vendors of these solutions. This digital transition timetable has ensured that the demand for equipment that would enhance the digital broadcasting at various stages of the value chain remains high in the foreseeable future. “To ensure seamless transmission of digitized content, broadcasters at their end would be investing in quality monitoring equipment such as probes, analyzers, and data-mining solutions, which enhance the quality of video in the cable, broadcast, and IPTV environment,” notes the analyst of this research service. “The end-user segment’s need for greater ROI (return on investment) has in turn propelled the demand for these solutions.” Being a nascent market, there is a great deal of innovation among participants. Cable TV services are increasing in number of applications as well as interactivity with the subscribers. Network complexities are triggering the gravitation to digital broadcasting. This will free up space for more channels, presumably for HD and interactive TV along with related multimedia forms. The proliferation of channels will, in turn, upscale investments in relevant equipment such as IP video network management solutions.
A key objective of these solutions is to reduce the number of customer-complaint calls, as they typically have an adverse effect on the profits. On an average, the cost of handling one such customer query equals or surpasses the profit accounted by that user in a year. A simple truck-roll to the customer premise costs around $300 on an average. This could increase depending on the complexity of the problem, thus increasing the overall customer support costs and having a negative impact on ROI.
An IP video network management solution vendor needs to offer solutions that will both cost and entail lesser operational expenditure. This decrease in operational expenditure is a derivative of better maintenance of the network, employment of better decision-making tools, and using smarter IP video network management solutions. Vendors of IP video network management solutions must offer a greater level of scalability in their offerings by constantly adding new software and new functions and enabling them in supporting newer protocols, thus in the process offering greater value for money. This challenge is of relevance in the case of IP video network management products and solutions as well as from the perspective of the entire digital content delivery ecosystem. Over the years, IP video network management vendors have technically enhanced their products to suit the needs of their customers. “Quality followed by customer support is extremely important for this market,” says the analyst. “The emphasis is not just to offer solutions that offer reactive monitoring, but are pro-active and offer long-term monitoring and trending analysis.” In addition, the market has witnessed various consolidation activities, where larger vendors have acquired smaller ones to expand their product offering and capture shares in various geographical regions.
Market Sectors
Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
- Probes
- Analyzers
- Data mining
- Cable
- Broadcast
- Internet protocol TV (IPTV)
Product samples
A sample for this product is available. Please Login/Register to download this sample.
|
|
|
|
