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The 2011-2016 World Outlook for Chocolate Cookie Candy Bars - Product Image

The 2011-2016 World Outlook for Chocolate Cookie Candy Bars

  • Published: January 2011
  • Region: Global
  • 185 pages
  • ICON Group International

WHAT IS LATENT DEMAND AND THE P.I.E.?

The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if a market is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).

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1 INTRODUCTION
1.1 Overview
1.2 What is Latent Demand and the P.I.E.?
1.3 The Methodology
1.3.1 Step 1. Product Definition and Data Collection
1.3.2 Step 2. Filtering and Smoothing
1.3.3 Step 3. Filling in Missing Values
1.3.4 Step 4. Varying Parameter, Non-linear Estimation
1.3.5 Step 5. Fixed-Parameter Linear Estimation
1.3.6 Step 6. Aggregation and Benchmarking
1.3.7 Step 7. Latent Demand Density: Allocating Across Cities
2 SUMMARY OF FINDINGS
2.1 The Worldwide Market Potential
3 AFRICA, EUROPE & THE MIDDLE EAST
3.1 Executive Summary
3.2 Afghanistan
3.3 Albania
3.4 Algeria
3.5 Andorra
3.6 Angola
3.7 Armenia
3.8 Austria
3.9 Azerbaijan
3.10 Bahrain
3.11 Belarus
3.12 Belgium
3.13 Benin
3.14 Bosnia and Herzegovina
3.15 Botswana
3.16 Bulgaria
3.17 Burkina Faso
3.18 Burundi
3.19 Cameroon
3.20 Cape Verde
3.21 Central African Republic
3.22 Chad
3.23 Comoros
3.24 Congo (formerly Zaire)
3.25 Cote d'Ivoire
3.26 Croatia
3.27 Cyprus
3.28 Czech Republic
3.29 Denmark
3.30 Djibouti
3.31 Egypt
3.32 Equatorial Guinea
3.33 Estonia
3.34 Ethiopia
3.35 Finland
3.36 France
3.37 Gabon
3.38 Georgia
3.39 Germany
3.40 Ghana
3.41 Greece
3.42 Guinea
3.43 Guinea-Bissau
3.44 Hungary
3.45 Iceland
3.46 Iran
3.47 Iraq
3.48 Ireland
3.49 Israel
3.50 Italy
3.51 Jordan
3.52 Kazakhstan
3.53 Kenya
3.54 Kuwait
3.55 Kyrgyzstan
3.56 Latvia
3.57 Lebanon
3.58 Lesotho
3.59 Liberia
3.60 Libya
3.61 Liechtenstein
3.62 Lithuania
3.63 Luxembourg
3.64 Madagascar
3.65 Malawi
3.66 Mali
3.67 Malta
3.68 Mauritania
3.69 Mauritius
3.70 Moldova
3.71 Monaco
3.72 Morocco
3.73 Mozambique
3.74 Namibia
3.75 Niger
3.76 Nigeria
3.77 Norway
3.78 Oman
3.79 Pakistan
3.80 Palestine
3.81 Poland
3.82 Portugal
3.83 Qatar
3.84 Republic of Congo
3.85 Reunion
3.86 Romania
3.87 Russia
3.88 Rwanda
3.89 San Marino
3.90 Sao Tome E Principe
3.91 Saudi Arabia
3.92 Senegal
3.93 Sierra Leone
3.94 Slovakia
3.95 Slovenia
3.96 Somalia
3.97 South Africa
3.98 Spain
3.99 Sudan
3.100 Swaziland
3.101 Sweden
3.102 Switzerland
3.103 Syrian Arab Republic
3.104 Tajikistan
3.105 Tanzania
3.106 The Gambia
3.107 The Netherlands
3.108 The United Arab Emirates
3.109 The United Kingdom
3.110 Togo
3.111 Tunisia
3.112 Turkey
3.113 Turkmenistan
3.114 Uganda
3.115 Ukraine
3.116 Uzbekistan
3.117 Western Sahara
3.118 Yemen
3.119 Zambia
3.120 Zimbabwe
4 ASIA
4.1 Executive Summary
4.2 Bangladesh
4.3 Bhutan
4.4 Brunei
4.5 Burma
4.6 Cambodia
4.7 China
4.8 Hong Kong
4.9 India
4.10 Indonesia
4.11 Japan
4.12 Laos
4.13 Macau
4.14 Malaysia
4.15 Maldives
4.16 Mongolia
4.17 Nepal
4.18 North Korea
4.19 Papua New Guinea
4.20 Philippines
4.21 Seychelles
4.22 Singapore
4.23 South Korea
4.24 Sri Lanka
4.25 Taiwan
4.26 Thailand
4.27 Vietnam
5 LATIN AMERICA
5.1 Executive Summary
5.2 Argentina
5.3 Belize
5.4 Bolivia
5.5 Brazil
5.6 Chile
5.7 Colombia
5.8 Costa Rica
5.9 Ecuador
5.10 El Salvador
5.11 French Guiana
5.12 Guatemala
5.13 Guyana
5.14 Honduras
5.15 Mexico
5.16 Nicaragua
5.17 Panama
5.18 Paraguay
5.19 Peru
5.20 Suriname
5.21 The Falkland Islands
5.22 Uruguay
5.23 Venezuela
6 NORTH AMERICA & THE CARIBBEAN
6.1 Executive Summary
6.2 Antigua and Barbuda
6.3 Aruba
6.4 Barbados
6.5 Bermuda
6.6 Canada
6.7 Cuba
6.8 Dominica
6.9 Dominican Republic
6.10 Greenland
6.11 Grenada
6.12 Guadeloupe
6.13 Haiti
6.14 Jamaica
6.15 Martinique
6.16 Puerto Rico
6.17 St. Kitts and Nevis
6.18 St. Lucia
6.19 St. Vincent and the Grenadines
6.20 The Bahamas
6.21 The British Virgin Islands
6.22 The Cayman Islands
6.23 The Netherlands Antilles
6.24 The U.S. Virgin Islands
6.25 The United States
6.26 Trinidad and Tobago
7 OCEANA
7.1 Executive Summary
7.2 American Samoa
7.3 Australia
7.4 Christmas Island
7.5 Cook Islands
7.6 Fiji
7.7 French Polynesia
7.8 Guam
7.9 Kiribati
7.10 Marshall Islands
7.11 Micronesia Federation
7.12 Nauru
7.13 New Caledonia
7.14 New Zealand
7.15 Niue
7.16 Norfolk Island
7.17 Palau
7.18 Solomon Islands
7.19 The Northern Mariana Island
7.20 Tokelau
7.21 Tonga
7.22 Tuvalu
7.23 Vanuatu
7.24 Wallis and Futuna
7.25 Western Samoa
8 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS
8.1 Disclaimers & Safe Harbor
8.2 ICON Group International, Inc. User Agreement Provisions

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