The NFC Report
- ID: 1550034
- April 2012
- 332 Pages
- SJB Research (NFC Report)
The complete A-Z of NFC: How the technology works, the business models that are likely to succeed plus the current status and future trends in the international NFC market
The NFC Report
The NFC Report is an in-depth research study that provides information on every aspect of this fast emerging new technology — the business, the technology, the applications, the players, and the future of the market.
The NFC Report examines in detail the issues affecting the development of the NFC market and provides a comprehensive education in how the technology works, the business models being adopted by key players in the industry, the current status of the market, and the issues that will affect future growth.
This research study is published in three volumes:
NFC Technologies and Systems: How NFC phones work, the types of back office system required, how NFC security works both in theory and in practice, the technical decisions that impact most on the costs, returns and viability of an NFC project — and what the options are for maximising return on investment.
NFC Business Models: The tasks involved in creating a commercially successful NFC infrastructure and the strategic options available to mobile network operators, handset manufacturers, financial institutions, industry suppliers and others seeking to understand how to take advantage of NFC.
The NFC Market 2012: What NFC needs to succeed, the current state of play in the NFC market around the world, the barriers to success and the opportunities for future growth.
The author of The NFC Report is Sarah Clark, editor of NFC World and a technology analyst with more than twenty years experience.
Sarah has been investigating the NFC market since 2007 and is an acknowledged expert in the field with a track record of being the first to identify emerging trends in the market.
Who has bought this study?
Buyers of this research study include executives in the UK, the USA, Austria, Canada, Chile, Denmark, France, Germany, Hungary, Italy, Japan, Malaysia, the Netherlands, Singapore, South Africa, Sweden and Taiwan. SHOW LESS READ MORE >
“The content of The NFC Report is very rich and concise and has given us, in a short timeframe, a broad understanding of the technical issues, architecture and the qualitative perspective of the market.”
Marcos Vanine Nader, Cleartech, Brazil