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USA B2C E-Commerce Report 2010

yStats.com GmbH & Co. KG, April 2010, Pages: 67


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Key Findings:

- Despite the recession in the US economy, online buyers spent USD 29 billion during the 2009 holiday season.
- By the end of the second quarter of 2009, about 7% of US consumers bought goods or conducted financial transactions via cell phone.
- “Video Games, Consoles & Accessories” was the Top growing online product category in 2008.
- The number of Internet users in the US is forecasted to reach 205 million in 2010, accounting for 66% of the total population.
- In 2008, Amazon was by far the leading Internet retailer in the US with a sales volume of USD 19 billion, followed by Staples with 8 billion.

1.) Effective decision support for E-Commerce managers
- E-Commerce is the sales channel of the future. However, even the brightest prospects will not materialize, unless providers keep track of trends, consumer demands and competitors in this challenging market environment. The key to entrepreneurial success in the E-Commerce market is access to objective, reliable and up-to-date information that provides an insight into the dynamics of the market. yStats.com is the one-stop source for these facts.

2.) Contents
- Current Trends in the E-Commerce Segment
- Sales numbers and growth rates of B2C E-Commerce
- B2C E-Commerce vs. retail and home shopping sales figure comparisons
- Basic data on the number of internet users, penetration, types of used internet connections, number of internet shoppers and demographics (including penetration rates)
- Product rankings, which show the top selling assortments on the internet.
- Rankings and short profiles of the main competitors
- News on leading B2C E-Commerce companies

3.) About the reports
- Inform top managers about recent market trends and assist with strategic company decisions
- Provide secondary market research: By using various sources of information maximum objectivity for all obtained data is ensured. As a result companies get a precise and unbiased impression of the market situation.
- The analyses, statistical reports and forecasts are only based on reliable sources including national and international statistical offices, industry and trade associations, business reports, business and company databases, journals, company registries and news portals.
- International employees research and filter all sources and translate relevant information into English. This ensures that the content of the original studies is correctly interpreted.
- All research results are delivered as PowerPoint files. All data can therefore be used directly for board presentations or be individually adapted.



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