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Creating a Crisis Management Plan for Your Communications Team for 2011
ExecSense, Feb 2011, Minutes: 60
In Creating a Crisis Management Plan for Your Communications Team for 2011, ExecSense examines the key strategic, legal, and financial considerations that communications executives need to take into account when creating a crisis management plan for their team (and company) this year that provides a systematic approach to managing a crisis in an organized fashion, without causing a major disruption to normal business activities. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPad, Kindle or printed out) to understand the most critical issues that you need to pay attention to in order to create a crisis management plan that brings the crisis under control, and assists your communications team and company in dealing with the potential customer, media and public scrutiny.
Upon ordering, ExecSense will email you a link to download the webinar files for viewing on your computer, mobile phone, iPod, iPad, Kindle or printed out. The downloaded files will include the PowerPoint presentation, audio narration and jpeg images of the slides (for watching on your mobile media device). Take advantage of your next commute, flight, business trip, lunch, or free hour in your schedule to view this webinar.
The webinar is led by an expert in helping communications executives create crisis management plans, Andrea Obston, President, Andrea Obston Marketing and Communications LLC, and focuses on:
- Everything you need to know in 60 minutes to create a crisis management plan for your communications team and company for the upcoming year
- A roadmap to the most important practical, legal, financial, and strategic issues that communications executives need to pay attention to when creating a crisis management plan, including establishment of the crisis response team and determining when such a team would be mobilized, development of a step-by-step action plan and checklists, how to set up a crisis communications center, how to simulate crisis training and media/speaker training, how to use social media in such circumstances, coalition building and more
- The 10 questions most asked by communications executives (and their CEOs) about how to create a crisis management plan that brings the crisis under control and assists the communications team in dealing with the intense scrutiny
- Case studies of communications executives that have had success creating and implementing crisis management plans, what techniques worked best for them, and important lessons learned that you need to be aware of
Praise for ExecSense Webinars:
“Well organized, well articulated, and easy to follow. The ExecSense webinar I attended was the best virtual learning experience I've had in quite some time.” – Brian K. Moore, HR Communications, Humana
“Dynamic, up-to-date resource...” – Tina Ferguson, CEO of Rapid Success Partners
“ExecSense webinars are convenient and on-point…an intelligent discussion on a very relevant subject.” – Meghan Wulff, Focus Management Group
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