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What Consumers Want: General Insurance, Life Insurance and Pensions in India 2010
Datamonitor, Jan 2011, Pages: 138
Introduction
This slide deck provides direct answers to the important questions regarding consumers’ behaviour towards Financial Services products. This series of reports provides country specific data, set against a global backdrop, to ensure the reader knows What Consumers Want in their area of Financial Services.
Features and benefits
- The brief highlights the key findings of the FS Consumer Insight survey for the general and life insurance and pensions market in India - Answers to key questions are provided such as product penetration, channel of choice, reasons for product & provider choice and important attributes. - The slide deck also presents data across income and age groups to strengthen and deepen insight, ensuring analysis is relevant to every sector.
Highlights
- For health insurance Indian consumers are most interested in a brand they can trust - Convenience is more important to Indian consumers than it is to consumers globally. Nearly 40% of consumers in India valued convenience in an insurance provider. - Indian consumers are very likely to follow the lead of their employer and take the pension offered to them. 54.4% of Indian consumers cited this as a motivation for choosing their pension.
Your key questions answered
- This slide pack provides data essential for FS providers wishing to better understand the needs and demands of their customers. - Uncover white space opportunities across geographies, product sectors, channels and technologies. - Better understand the 'size of the prize' dictated by consumer choice and verify or challenge internal assumptions via an independent source.
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