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Payment Cards in Canada
Datamonitor, Jan 2011, Pages: 103
Introduction
Payment Cards in Canada is an invaluable guide to one of world's largest payment card markets. The report provides statistics on market size, competitor market shares and forecasts. It also provides an overview of regulations, competitor activities, issuer strategy and product innovation including developments in contactless, mobile, and online payments as well as prepaid cards.
Features and benefits
- Detailed market sizing, competitor shares and forecasts are an invaluable guide for any cards player building a business case for activity in Canada.
- In-depth insight into contactless, mobile, prepaid and online payments highlights future opportunities for all industry stakeholders.
- Detailed analysis of Canada's regulatory framework assists potential market entrants in understanding current and possible future legislation.
Highlights
- Canada has a well developed payment cards market with the highest card penetration in the Americas at 3.7 cards per person. The payment cards sector in Canada remains heavily influenced by regulations which dictate to what extent a bank can operate in the market.
- The 'big five' Canadian banks account for 61% of the credit cards market. However, Bank of America and Capital One have grown to become major players with 15% of the market. Retailers such as Canadian Tire and Walmart are increasing in importance with over 9% of the market while Credit Unions remain very popular in some regions such as Quebec.
- The greatest contactless opportunities lie in the petrol station market although coffee shops and fast food restaurants have led the way so far. Prepaid cards are becoming more popular and issuers are marketing the cards to specific consumer segments. Zoompass is Canada's sole mobile payments operator well developed in mobile money transfer.
Your key questions answered
- Which card segments are showing the fastest growth in the Canadian payments market and why?
- Who are the key players in Canada and what is their market share?
- How do Canadian regulatory authorities impact the payment cards sector?
- How extensive are mobile and contactless payments and where does future growth lie?
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