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Soft Drinks in Turkey

  • Published: February 2011
  • 42 pages
  • Datamonitor

The Soft Drinks in Turkey industry profile is an essential resource for top-level data and analysis covering the Soft Drinks industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

- Contains an executive summary and data on value, volume and/or segmentation

- Provides textual analysis of Soft Drinks in Turkey’s recent performance and future prospects

- Incorporates in-depth five forces competitive environment analysis and scorecards

- Includes a five-year forecast of Soft Drinks in Turkey

- The leading companies are profiled with supporting key financial metrics

- Supported by the key macroeconomic and demographic data affecting the market

Highlights

- Detailed information is included on market size, measured by both value and volume

- Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

- Market shares are covered by manufacturer and/or brand

- Also features market breakdown by distribution channel

Why READ MORE >

EXECUTIVE SUMMARY
MARKET OVERVIEW
Market definition
Research highlights
Market analysis
MARKET VALUE
MARKET VOLUME
MARKET SEGMENTATION I
MARKET SHARE
FIVE FORCES ANALYSIS
Summary
Buyer power
Supplier power
New entrants
Substitutes
Rivalry
LEADING COMPANIES
The Coca-Cola Company
PepsiCo, Inc.
Yildiz Holding
MARKET DISTRIBUTION
MARKET FORECASTS
Market value forecast
Market volume forecast
MACROECONOMIC INDICATORS
APPENDIX
Methodology
Industry associations
Related Datamonitor research
Disclaimer
ABOUT DATAMONITOR
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LIST OF TABLES
Table 1: Turkey soft drinks market value: $ million, 2005–09
Table 2: Turkey soft drinks market volume: million liters, 2005–09
Table 3: Turkey soft drinks market segmentation I:% share, by value, 2009
Table 4: Turkey soft drinks market share: % share, by volume, 2009
Table 5: The Coca-Cola Company: key facts
Table 6: The Coca-Cola Company: key financials ($)
Table 7: The Coca-Cola Company: key financial ratios
Table 8: PepsiCo, Inc.: key facts
Table 9: PepsiCo, Inc.: key financials ($)
Table 10: PepsiCo, Inc.: key financial ratios
Table 11: Yildiz Holding: key facts
Table 12: Turkey soft drinks market distribution: % share, by volume, 2009
Table 13: Turkey soft drinks market value forecast: $ million, 2009–14
Table 14: Turkey soft drinks market volume forecast: million liters, 2009–14
Table 15: Turkey size of population (million), 2005–09
Table 16: Turkey gdp (constant 2000 prices, $ billion), 2005–09
Table 17: Turkey gdp (current prices, $ billion), 2005–09
Table 18: Turkey inflation, 2005–09
Table 19: Turkey consumer price index (absolute), 2005–09

LIST OF FIGURES
Figure 1: Turkey soft drinks market value: $ million, 2005–09
Figure 2: Turkey soft drinks market volume: million liters, 2005–09
Figure 3: Turkey soft drinks market segmentation I:% share, by value, 2009
Figure 4: Turkey soft drinks market share: % share, by volume, 2009
Figure 5: Forces driving competition in the soft drinks market in Turkey, 2009
Figure 6: Drivers of buyer power in the soft drinks market in Turkey, 2009
Figure 7: Drivers of supplier power in the soft drinks market in Turkey, 2009
Figure 8: Factors influencing the likelihood of new entrants in the soft drinks market in Turkey, 2009
Figure 9: Factors influencing the threat of substitutes in the soft drinks market in Turkey, 2009
Figure 10: Drivers of degree of rivalry in the soft drinks market in Turkey, 2009
Figure 11: The Coca-Cola Company: revenues & profitability
Figure 12: The Coca-Cola Company: assets & liabilities
Figure 13: PepsiCo, Inc.: revenues & profitability
Figure 14: PepsiCo, Inc.: assets & liabilities
Figure 15: Turkey soft drinks market distribution: % share, by volume, 2009
Figure 16: Turkey soft drinks market value forecast: $ million, 2009–14
Figure 17: Turkey soft drinks market volume forecast: million liters, 2009–14

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