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Business Intelligence

Gleanster, Jan 2011, Pages: 24


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Most organizations today have business intelligence (BI) tools or at least some way of churning out reports. Fewer have a true business intelligence strategy or a well-architected BI platform. Broadly considered, BI encompasses all aspects of gathering, storing, cleansing, analyzing and distributing data.

In other words, data warehousing, data mining, and analytic modeling are as much a part of a comprehensive BI strategy as are query tools, dashboards and Web portals. The results delivered by a query tool will only be as good as the databases and data warehouses that feed them.

On the other hand, some of the best examples of rapid ROI from BI projects are associated with tactical implementations that emphasize immediate results over a perfect system architecture. And no matter how great the analytic technology, a BI solution is only useful if it is easily accessible to the decision makers who need it.

This report takes a close look at the elements of a successful BI strategy, including the drivers and obstacles, as well as the metrics for tracking and measuring success. The report also goes into detail of some of the best examples of rapid ROI from BI projects and that they are associated with tactical implementations that emphasize immediate results over a perfect system architecture, as long as it is easily accessible to the decision makers who need it.


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