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Viewing report
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Best Western International Inc.
Sheila Greco Associates, May 2011, Pages: 2
Best Western International is THE WORLD`S LARGEST HOTEL CHAIN, providing marketing, reservations and operational support to over 4,000 independently owned and operated member hotels in 80 countries and territories worldwide. An industry pioneer since 1946, Best Western has grown into an iconic brand that hosts 400,000 worldwide guests each night. Best Western`s diverse property portfolio, its greatest strength, stems from a business model designed to give owners maximum flexibility to address market-specific needs. Equally committed to the business and leisure traveler, Best Western recently embarked on a mission to lead the hotel industry in customer care. World Vision is the charity of choice for Best Western in building the world`s largest family, as their hotels and staff sponsor children in need around the globe. Since 2004, Best Western has served as the Official Hotel of NASCAR.
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