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The Global Business of Poker: Third Edition

IGamingBusiness, Nov 2009, Pages: 464


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With steps already underway in the US to repeal the Unlawful Internet Gambling Enforcement Act (UIGEA) and regulate gaming online in that country by the end of 2010 (or even earlier in individual states such as California), poker operators that closed their doors to US customers in 2006 are now poised to potentially recapture the valuable market share that has been lost to operators that continued accepting US wagers.

This report provides updated revenue forecasts for the global poker market from 2009 to 2013 by major market. It is therefore be an essential business tool for poker operators planning their operational and commercial strategies for the rest of 2009, 2010 and beyond.

As well as updating the legal status of poker in other leading markets, this edition of the report provides new case studies and fresh analysis of the elements that are fundamental to the business success of a poker operator. It re-examines the main companies in the poker supply chain and assess who the winners and losers will be over the coming years.

Methodology:
The Global Business of Poker: Third Edition has been researched and written using a variety of primary and secondary sources including interviews/case studies of leading poker operators and industry experts. Forecasts include the size of the poker market globally up to 2013.

Who should buy this report?
The report is aimed at professionals within the iGaming industry such as online operators, affiliates, technology companies, payment providers, software companies, jurisdictions, land based operators, bookmakers, lawyers, consultants and investors, as well as at sports properties that might be considering sponsorship from a Poker operator. The report will also be of interest to the previous purchasers of The Global Business of Poker.


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