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2011 Email Marketing Best Practices for Consultants - Using Newsletters & B2B Emails to Attract New Clients and More Business from Current Clients
ExecSense, March 2011, Minutes: 60
In 2011 Email Marketing Best Practices for Consultants, ExecSense examines the most effective strategies and best practices used by leading consultants to attract new clients as well as consistently stay in front of existing clients with email marketing. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPod, iPad, Kindle or printed out) to learn how you can use email newsletters and other types of B2B emails to attract new clients and generate more business from current and previous clients in the year ahead.
Upon ordering, ExecSense will email you a link to download the webinar files for viewing on your computer, mobile phone, iPod, iPad, Kindle or printed out. The downloaded files will include the PowerPoint presentation, audio narration and jpeg images of the slides (for watching on your mobile media device). Take advantage of your next commute, flight, business trip, lunch, or free hour in your schedule to view this webinar.
The webinar is led by an expert in email marketing, and specific techniques with which consultants are having the most success, Dr. Drew Stevens, Ph.D, President of Stevens Consulting Group, and focuses on:
- Everything you need to know in 60 minutes about how to use electronic newsletters and B2B emails to attract new clients and generate more business from existing and previous clients in 2011
- Easy-to-implement tips and techniques that other leading consultants have found to be most successful for generating new business via email marketing, including the importance of getting permission from those receiving emails, how to build a targeted mailing list, how to create a clean and targeted database, how to tell a story via your email marketing campaign, how to let readers drive design, analyzing your open rates using Google analytics, and more
- The 10 questions most asked by consultants with respect to how they can successfully utilize email marketing to generate more business this year, and how to avoid the most common mistakes that can turn off and annoy existing or potential clients
- Case studies of other consultants who are widely perceived as experts in email marketing, how they are using email marketing to land new clients, and templates of emails that work best for them, ready for you to capitalize on
Praise for ExecSense Webinars:
“Well organized, well articulated, and easy to follow. The ExecSense webinar I attended was the best virtual learning experience I've had in quite some time.” – Brian K. Moore, HR Communications, Humana
“Dynamic, up-to-date resource...” – Tina Ferguson, CEO of Rapid Success Partners
“ExecSense webinars are convenient and on-point…an intelligent discussion on a very relevant subject.” – Meghan Wulff, Focus Management Group
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