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Adult Mouth Care in the US
Euromonitor International, April 2012, Pages: 40
Driven by the dramatic growth of dry mouth remedies, current value sales in adult mouth care grew by 2% in 2011. An ageing population in the US combined with increasing usage of prescription drugs increased the incidence of dry mouth among consumers and continued to drive demand for OTC remedies. In addition, GlaxoSmithKline’s Biotene experienced an uptick in promotional activity, with television advertisements designed to inform consumers about dry mouth and its treatments. Biotene also made...
The Adult Mouth Care in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Adult Mouth Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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